Proceedings of the 2024 9th International Conference on Social Sciences and Economic Development (ICSSED 2024)
127 articles
Proceedings Article
Peer-Review Statements
Radulescu Magdalena, Bootheina Majoul, Satya Narayan Singh, Abdul Rauf
All of the articles in this proceedings volume have been presented at the 9th International Conference on Social Sciences and Economic Development (ICSSED 2024) during March 22-24, 2024 in Beijing, China. These articles have been peer reviewed by the members of the Scientific Committees and reviewers...
Proceedings Article
An Exploration of Marketing Management Optimization Strategies of BESTORE in the Context of Big Data
Aichen Zhang, Yueyuan Wang, Yi Zhang, Ziyi Zhao, YuQing Yue, Ziyi He, Changran Zhou
With the arrival of the information age, big data and other digital technologies have also flourished and gradually integrated into various fields of social and economic development, and have increasingly become a key element in promoting the development of the digital economy and building intelligent...
Proceedings Article
Exploring the Optimization Path of Pinduoduo Social E-commerce Marketing Strategy in Shanghai, China
Qu Sheng, Cui Xiaowen, Shen Yuhan, Zhu Kaiyue, Zhu Man, Ma Zeyun, Zhou Yunxi
Since the formation of China’s e-commerce platform, has undergone two decades of prosperous development, the current e-commerce industry in China has taken shape. In this context, China Shanghai Pinduoduo, an emerging e-commerce brand, has also stood out among many e-commerce platforms, ranking among...
Proceedings Article
The Nexus of Market Competition and Pricing Strategies
Wenchong He
This article explores the complex relationship between market competition and company pricing strategies across various industrial landscapes. In fiercely competitive markets, businesses often engage in price wars, necessitating strategic acumen to balance aggressive pricing and profit preservation....
Proceedings Article
Social and Economic Impacts of Renewable Energy Development in Morocco in the Context of International Relations: Opportunities and Challenges
Wen Siyi
The ongoing conflict in Ukraine and the imminent risk posed by climate change are compelling factors that need the strategic imperative to enhance energy source diversification, encompassing the integration of renewable energy sources (RES). This study investigates the role of Morocco as a border nation...
Proceedings Article
How the “Blind Box Economy” Shapes Consumers’ Purchase Desire and Behavior –The Case of Pop-Mart
Ruojin Zhang
With the continuous development of China’s economy, people’s consumption level has generally increased, especially the consumption of culture and entertainment has increased significantly. Blind Box Merchandise is one of those items that is very popular with the general public. This article studies the...
Proceedings Article
After the “China-Chic”: The Circle Marketing Model of China’s Domestic Makeup Brands - Flower Knows
Xinyue Pei
With the popularity of the “China-Chic”, Chinese people’s acceptance of domestic brands has increased. Many Chinese makeup brands have also attracted a large number of consumers through their own unique marketing and communication strategies, but Chinese cosmetics brands are still under the great competitive...
Proceedings Article
Interaction and Correlation: The Logic and Path of Brand Marketing Empowered by Online Live Broadcasting –Taking Hamburg Tustin as an Example
Yanying Chen
The rapid development of the Internet era and the impact of COVID-19 have seriously affected the traditional marketing model, but new marketing models have also emerged. As a new marketing method, live streaming with new media provides consumers with more choices and more convenient shopping experiences....
Proceedings Article
Intelligent Supply Chain Management: An Industrial Engineering Approach
Zhe Cheng
The intelligent supply chain stands as a testament to the transformative power of technological convergence in industrial engineering. It embodies a shift towards a more efficient, responsive, and sustainable industrial ecosystem, facilitated by the strategic application of Artificial Intelligence (AI),...
Proceedings Article
The Worldwide Brand’s Digital Marketing Strategy That Considers the Characteristics of Modern Customers – A Research Involving Blue Bottle Firm
Jingxin Xu
Blue Bottle uses digital marketing as a marketing method based on the Internet that aims to interact with the target audience through online channels, promote products, services or their brands, and achieve marketing goals. Digital marketing provides a more precise, real-time, quantifiable way to engage...
Proceedings Article
How Integrated Marketing Accurately Shapes Consumer Behavior: Taking Honey Snow Ice City as an Example
Chongyi He
With the continuous development of China’s economy, people’s consumption level has generally improved, especially the demand and consumption of fast-selling products have greatly increased. Tea drinks are deeply affected. This paper studies how to influence consumer behavior from the perspective of in-depth...
Proceedings Article
Research on the Development Problems and Methods of Smart Party Building in Private Vocational Colleges from the Perspective of “Internet plus”
Huiyin Mo
The Opinion of the Central Committee of the Communist Party of China on Strengthening the Political Construction of the Party clearly states: “Actively utilizing emerging technologies such as the Internet and big data, innovating the content and methods of party organization activities, and promoting...
Proceedings Article
Analysis of USA National Home Prices Based on Different Machine Learning Models
Yujie Li
Numerous nations rely heavily on the real estate industry, and changes in home prices have a big impact on people’s quality of life. On this basis, house price prediction plays an important role in the economic field, e.g., making economic policy. Affected by thousands of potential factors, it is complicated...
Proceedings Article
Research on the International Competitiveness of Digital Service Trade between China and RCEP Member Countries —based on Porter’s Diamond Model
Yuan Zhang
Currently, digital service trade has gradually become an important driving force for national economic development. Studying the international competitiveness of digital service trade between China and other RCEP member states will provide suggestions for China to optimize its corresponding trade export...
Proceedings Article
Enhancing Business Analysis Through Managerial Decision Analytics in Global Value Chains
Haoying Li
In the contemporary era of globalization, the strategic inclusion of business analysis and managerial decision analytics stands as a vital cornerstone for optimizing global value chains. As organizations grapple with the intricacies of an ever-evolving and interconnected global marketplace, the imperative...
Proceedings Article
Portfolio Construction Based on XGBoost-CAPM Model: Evidence from the Cryptocurrency Market
Jintong Yang
This study investigates the construction of an optimal investment portfolio in the cryptocurrency market using the XGBoost algorithm and the CAPM model. To achieve this objective, one selected Bitcoin, Ethereum, Litecoin, and Tether as representative assets in the cryptocurrency market and used the CMC200...
Proceedings Article
Machine Learning Based Financial Applications of Data
Hangyi Li
As a matter of fact, with the rapid development of big data and machine learning technology, the field of data finance is facing huge opportunities and challenges especially in recent years. With this in mind, based on machine learning model, this study makes a deep analysis and research on data finance....
Proceedings Article
Design of stall supply system for vendors in scenic spots under service design thinking—A case of Shanghai Blooming Garden
Ying Gu, Zhu Gao
In the context of smart city construction, this paper expounds the necessity of mobile vendors and the existing problems of service system for mobile vendor in scenic spots, and discusses how to use service design thinking to improve the vendors’ stall supply system, so as to improve management efficiency...
Proceedings Article
An overview of the current situation and problems of elderly labour supply in Heilongjiang Province ---- based on observational indicators of influencing factors
Jiawen Guo
In recent years, as demographic problems such as declining fertility rates, increasing population ageing and a shortage of school-age labor have intensified, it has become essential to tap the potential of the elderly in the labor market and to explore the current situation and problems of the labor...
Proceedings Article
Impact of Green Credit on Industrial Carbon Emissions in Guangxi
Cuiying Pan, Yili Cheng
Since the “double carbon” goal was proposed, a series of deployments have been made at the national level to accelerate the development of green finance in order to realize the path of carbon peak and carbon neutrality. In the green financial system, green credit is a very important form of finance....
Proceedings Article
The Impact of Different Business Negotiation Styles Cause by Regional Differences on Across-Culture Cooperation
Yehua Yang
As globalization becomes more and more important, international business trades happen more and more frequently. In international cooperation, across-culture negotiation becomes important to discuss and confirm the details. If people can find out what differences between negotiators from different areas...
Proceedings Article
Digital Transformation and Development of Enterprises Under the Background of Artificial Intelligence
Shijie Wu
Artificial Intelligence (AI) becomes popular in recent years, and it is a new technology that might change people’s lifestyles. AI can bring many benefits to people and companies, and most companies are trying to apply AI to their business. This change is related to digital transformation, which adopts...
Proceedings Article
The influence of the secondary dimension culture on economic development —— Virtual idol is an example
Changxuan Long
Under the influence of COVID-19, China’s economic development has been severely hit, and the economic development speed has declined, and the economy is on a downward trend. In this predicament, China’s economic development needs a new focus to promote the people’s enthusiasm for consumption, and then...
Proceedings Article
The Impact of ESG Information in Analyst Reports on Companies’ Market Value
Ye Yang
Environmental, Social, and Governance (ESG) factors are increasingly significant in investment decision-making. This study investigates the impact of ESG information in analyst reports on company market value. By analyzing the relationship between ESG information in analyst reports and firm value, this...
Proceedings Article
Study on the Dilemma and Countermeasures for the Development of Medical and Nursing Care Combination Model in Harbin City
Chunyu Lan
Under the background of deep aging, the scale of China’s elderly population is expanding, making it difficult for the traditional family pension model to adapt to the needs of social development, and then with innovative pension concepts and pension model of medical care combined pension model came into...
Proceedings Article
Key subordinate executive-CEO pay gap and firms’ digital transformation: Evidence from China
Fangjie Dai, Jun Zhou
The key subordinate executive-CEO pay gap is important for firm growth and business performance. The future growth of firms is what digital transformation is all about. With a sample of Chinese A-share listed companies from 2010-2021, we investigate the effect of the key subordinate executive-CEO pay...
Proceedings Article
The Marketing Strategy of Mixue
Xiao Tan
This article explores MIXUE’s marketing strategy in China. First, the background and marketing strategy of the MIXUE brand is introduced, including its low-price positioning and marketing methods. The focus was on the creation of brand image, such as the role of the cute Snow King image and the infectious...
Proceedings Article
Exploration of the Development Trend of Dual Line Exhibition Integration in Coastal Open Cities
Ming Li
Select Tianjin, Qingdao, and Dalian as representatives of the circum-bohai sea economic zone, and combine the current development status of the exhibition industry in the three regions to study the exhibition venues, innovation support policies, and exhibition industry operations in the dual line exhibition...
Proceedings Article
Comprehensive Market Analysis and Assessment: Unveiling Trends and Strategies for Future Growth
Zhiyang Wang
This comprehensive paper delves into extensive market analysis and assessment, with the primary objective of uncovering prevailing trends, pinpointing key challenges, and unveiling potential opportunities within the ever-evolving and dynamic market environments. By employing a diverse array of analytical...
Proceedings Article
Research on Social Marketing Strategy on MIXUE Ice Cream & Tea
Jianran Cui
The new tea drink industry is developing rapidly, and many tea drink brands have risen rapidly in recent years. In such a competitive market, MIXUE Ice Cream & Tea has come out of the red sea with its excellent marketing strategy. Some researchers use 4P or 4I theoretical models to analyse MIXUE’s...
Proceedings Article
Influencing Factors for Consumer Behavior and Psychology under the Perspective of Embodied Cognition - Based on the Perspective of Mental Simulation
Moran Qi
The notion of embodied cognition has emerged as a significant area of focus in consumer behavior research, offering fresh insights into consumer psychology and product marketing. This research examines the role of mental simulation in the field of embodiment and explores the impact of individuals’ sensory...
Proceedings Article
Behavioral and Psychological of the Metamorphosis of Hedonistic Consumption in Asian Cultures - With a Focus on Young Consumers (Z Generation)
Wei Chen
The article is a rigorous review-type article covering the areas of market analysis, consumer behavior, consumer psychology, parts of psychology and sociology. The research focus is to analyze the metamorphosis of hedonistic consumption of Western origin into Asian culture from the perspective of consumer...
Proceedings Article
Effect of Product Packaging on Consumer Behaviors
Jingyi Lin
In recent years, the market has become increasingly crowded with identical products offered by numerous businesses. To make their products more competitive and increase the sales, a large number of companies adapted various techniques to influence and attract consumers. It is commonly believed that product...
Proceedings Article
Impact factors for the Determinants of Proactive Sustainable Consumption Behavior
Yulin Lu
As the basic economic problem states, human has unlimited wants however the resources are scarce. The resources cannot meet and satisfy infinite needs. Additionally, as the global economy flourishes, the purchasing power of consumers gradually increases, resulting in more demand and more pollution generated...
Proceedings Article
Impact of Big Five Personality on Consumption Behavior
Tingwei Huang
Due to fierce market competition, consumer psychology is becoming more and more significant in the field of marketing. Understanding the fundamental reasons behind consumer behaviour can help companies identify their target market and create marketing strategies more successfully. Variations in consumer...
Proceedings Article
The Impact of Regular Discount Activities at Physical Restaurants on Consumer Purchase Intention
Kaixin Ye
Prior studies proved that individuals’ consumption behaviour is influenced by discounts offered by companies. This study employs literature review and questionnaire survey methods to evaluate the impact of regular discount activities on consumers’ purchase intention in physical restaurants. Data analysis...
Proceedings Article
The Impact of Export Control on China’s Semiconductor Import Trade from Regional Comprehensive Economic Partnership Partners
---mediating effect from American Foreign Direct Investment
Yanlin Sun, Bingxin Li
This paper uses the PSM-DID (Propensity Score Matching - Differences-in-Differences) approach to examine the impact of US export control on trade in key semiconductor products between China and RCEP (Regional Comprehensive Economic Partnership) members. The results show that U.S. export control promotes...
Proceedings Article
Social Media and Flexible Employment from the Perspective of the Digital Economy
Yuhua Hu
In the current era of the digital economy, new production and management models are constantly emerging in various economic industries, and with them, a large number of new employment forms have emerged. From online purchases and sales in the e-commerce industry to smart distribution in the logistics...
Proceedings Article
Evaluating the Influence of Carbon Emission Policies on Manufacturing Industry Dynamics and Sustainable Development
Yingjie Dong
In today’s context of global climate change, carbon emission policy is getting more and more attention. The impact of carbon emission policy on manufacturing is multi-dimensional, including environmental, social and cultural aspects. These policies not only have a profound impact on the environment,...
Proceedings Article
Research on the driving factors of road freight carbon emissions based on SFA-Take Shaanxi Province as an example
Shengzhong Zhang, Shasha Lan
This paper used the modified LMDI decomposition method of the stochastic frontier production function and the Tapio decoupling model to empirically analyze the driving factors and decoupling relationship of road freight carbon emissions in Shaanxi Province from 2000 to 2021. The results show that the...
Proceedings Article
Analysis of Trade Dependency between China and Northeast Asian Countries under the Perspective of The Belt and Road Initiative
Yinghua Yu, Zehui Pan, Congcong Zeng
Starting from The Belt and Road Initiative, based on the import and export trade volume and other related indicators between China and Northeast Asian countries from 2015 to 2022, the Comprehensive trade share index, Trade Intensity index and HM index are used to analyze the trend of trade dependence...
Proceedings Article
Synergy Between Urban Planning and Environmental Design: Creating Sustainable and Livable Cities
Yifan Feng, Zekun Wang
This scholarly article delves into the symbiotic relationship between urban planning and environmental design, emphasizing how their synergy contributes to the creation of sustainable, aesthetically pleasing, and resilient urban environments. The paper explores key aspects of both fields, including infrastructure...
Proceedings Article
Study on the Impact of Outgoing Audit of Natural Resource Assets of Leading Cadres on ESG Performance of Enterprises
Siqi Yang
In recent years, due to the increasing national attention to environmental problems, the impact of environmental regulation on micro-enterprises has become the research focus of academic circles. The outgoing audit system of leading cadres’ natural resource assets is one of the most popular management...
Proceedings Article
The Impact of the Sino-US Trade War on the Chinese Economy
Hanbo Wei
In recent years, the world economy has seemed to improve; however, economic underpinnings such as trade wars seem to undermine the steps toward economic progression. Generally, trade wars have no winners because the parties involved experience declined exports and GDP, which are integral to international...
Proceedings Article
A Study of Internal Wage Disparities Among Employees, Corporate Investment Efficiency, and Total Factor Productivity
Zhenhan Liu
In the context of the evolving executive remuneration disclosure system in China, particularly post-financial crisis during an era of general economic downturn, the phenomena of excessively high executive pay, a disconnect between compensation and performance, and growing disparities between executive...
Proceedings Article
A study of the relationship between occupational identity and occupational satisfaction of labour groups in new employment patterns
Jiaxin Che, Xiaowen Lin, Mengqin Wang, Jiaoting Wang, Jin Chen
As an emerging employment mode, the new employment pattern is in line with the rapidly developing Internet environment and the growing group of information technology talents. However, with the rapid development of the new employment mode, its wage forms, rights protection methods and many legal supports...
Proceedings Article
Geely’s Internationalization Strategy and Effects ----- Taking the Acquisition of Daimler’s Shares as an Example
Shuang Yu
Geely is an emerging force in China’s automotive industry, and has been expanding its influence in recent years through an aggressive internationalization strategy. Its performance in the domestic market in recent years has been very good, not only in the domestic auto sales rankings of the top weed,...
Proceedings Article
Industrial Coordinated Development from the Perspective of Regional Economic Integration: A Case Study of the Beijing-Tianjin-Hebei Region
Xinke Jiao
Regional economic integration refers to the interdependence and integration of economic activities of two or more countries to a certain extent, forming a relatively independent economic region. This integration encompasses various aspects, with industrial synergy being a pivotal component. The coordinated...
Proceedings Article
Study on Coordinated Development of Population-economy Space-time Pattern in Hehuang Area
Jimei Liu, Xianming Yang
Hehuang region is one of the regions with dense population distribution and strong economic vitality on the qinghai-tibet plateau. This paper quantitatively measures the process and characteristics of population and economy spatial-temporal pattern evolution and coordinated development in Hehuang Region...
Proceedings Article
Requirements for Education and Training of State Owned Enterprises for High Quality Development of State Owned Enterprises
Jian Zhao, Lichun Sun
The purpose of this study is to analyze how education and training in state-owned enterprises can play a valuable role in the new development stage. This study analyzes the requirements for high-quality development of state-owned enterprises, indicates the development direction of education and training,...
Proceedings Article
The development of the digital economy has intensified the imbalance of the horizontal distribution of VAT
Qianqian Zheng
In recent years, China’s digital economy is developing from the “catalyst” of high-quality economic and social development in the past to the direction of “new engine”. At the same time, we must also realize the impact of the rapid development of digital economy on the current principle of production...
Proceedings Article
Shaping Labor Landscape: Working Hours, Policy Evolution, and Technological Advancement from the Industrial Age to the Digital Era
Ningxuan Zhang
This paper examines the intricate interplay of technology, social policy, and working hours in Western society, spanning a historical trajectory from the industrial age to the digital age. The evolution of working hours is shaped by a confluence of technological advancements and legislative and political...
Proceedings Article
Can corporate digital transformation help curb the hollowing out of major shareholders?
——Empirical research based on China’s A-share listed companies
Jun Zhou, Lingyu Zhu
Digital transformation has brought about major changes in the business model and governance mechanism of enterprises. Will this help curb the behavior of major shareholders hollowing out the company? Taking China’s A-share listed companies from 2010 to 2021 as the research object, the impact of corporate...
Proceedings Article
Research on the Effects of International Students on Regional Economy in China
- From Talent Engagement Perspective
Wenhao Wu, Qi He
International talent engagement is an important approach for a country to pursue the strategic human resources, realize national rejuvenation, and build advantages in international competition. As one of the mainstreams in international talent engagement, international student education in China has...
Proceedings Article
Establishment of Hong Kong stock evaluation index
-- From the perspective of the Mundellian Trilemma
Jianting Ye, Xiangjun Li, Yinshuang Wei, Junpeng Zhang
The purpose of this thesis is to analyze the future trend of the Hong Kong stock market and propose a corresponding forecast model. First, we collect and organize the Hong Kong stock market data for 2019-2024, including stock price, turnover, price-earnings ratio and other indicators. Then, we put forward...
Proceedings Article
Analysis of Urban Spatial Historical Evolution and Exploration of Land Use/Cover Change Based on 3S and Cellular Automata in Tianjin (China)
Ruorou Wang, Yanfei Yang, Ya Mi
This paper analyzes the evolution of urban space in Tianjin in the past few decades, and discusses the relationship between future land use/cover change (LUCC) and urban development in Tianjin, China. Tianjin is an important city of the Beijing-Tianjin-Hebei region which is one of the three major urban...
Proceedings Article
Research on the Impact of Fintech on Corporate Green Innovation
Lei Shen, Liangyuan Zhang
This study examines the effects of fintech development on green innovation of enterprises from the standpoint of financial mismatch using data on green patent applications from A-share listed companies from 2012 to 2021 of China. An index measuring the level of fintech development was created using the...
Proceedings Article
CFO Financial Professional Background and Accounting Conservatism
Yanshu Yang
Accounting conservatism is an important principle of enterprises’ accounting information quality. CFO has a significant impact on enterprise accounting conservatism. This paper explores the impact of CFO’s financial professional background on accounting conservatism. This paper collects the relevant...
Proceedings Article
Research on the Employment Effect of Quality Improvement of Government-Business Relationship
——Empirical Evidence From A-share Listed Companies in China
Lanpin Yang, Peilun Shi, Xin Zhang
The objective of this paper is to analyze the impact of the quality improvement of government-business relationships on enterprise employment scale and conduct an empirical examination. By utilizing the 2012-2020 regional “close” and “unsullied” index for government-business relationships to match the...
Proceedings Article
Research on the Development of Street Stall Economy from the Consumer Perspective
--Taking Lianchi District, Baoding City, Hebei Province as an Example
Yingxu Shen
The street stall economy is a lively economic situation, which involves selling various goods and providing services on the streets and alleys of cities. It represents the vitality of life and the vigor of China. This article combines the national policy of boosting consumption and the lifting of the...
Proceedings Article
Research on the Degree of Competition among Financial Leasing Institutions - Based on Regional Perspective
Zhaoyu Yang
Competition is ubiquitous in various industries. Of course, the financial leasing industry is no exception. This article uses the financing leasing data of listed companies from a regional perspective to calculate the original Herfindahl index to measure the level of competition among financing leasing...
Proceedings Article
The gridding of China’s modernization level
Zhengliang Zhang
Based on China’s social and economic statistics from 2006 to 2020, this paper constructs an evaluation index system of modernization level from three dimensions of economic development, social development and environmental development, and uses remote sensing data to grid it, and analyzes the spatial...
Proceedings Article
Market Forces in Play: Analyzing Pricing Dynamics of NBA NFT Collectibles
Minghong Zhuang
This manuscript delves into the influence of supply and demand on pricing mechanisms within nascent digital markets, with a particular focus on the sphere of digital collectibles associated with the National Basketball Association (NBA). Employing regression analysis on transaction data sourced from...
Proceedings Article
Research on the Influencing Factors of Teachers’ Dedication and Enhancement Strategies in Private Colleges and Universities in Wuhan City
Lulu Wang
This study takes private college teachers in Wuhan as an example, combines organizational support, job characteristics and other related theories to study the influence factors of dedication, and proposes corresponding enhancement strategies based on them. The results of the study show that private colleges...
Proceedings Article
Driving Corporate Value through ESG Performance: Empirical Evidence from Listed Companies
Yuci Hong
This study examines the impact of environmental, social, and corporate governance (ESG) performance on firm value and explores the associated mechanisms. The research is based on a sample comprising all A-share listed companies from 2010 to 2022. Using annual data, regression analysis with a fixed effects...
Proceedings Article
The Impact of Corporate Financialisation Motives on Industrial Investment
--Analyse the role of fintech and external regulation
Guohui Hu, Wenqing Duan
Based on the annual panel data of A-share listed companies from 2010 to 2021, a fixed-effects model is applied to study the relationship between corporate financialization motives and industrial investment. The results show that corporate financialization is motivated by speculation and profit-seeking,...
Proceedings Article
The Functional Research on the Legal Framework of Copyright Securitization SPV
Qiong Wei, Jiajia Pu
In order to promote copyright securitization as an important way of financing for the science and technology innovation industry, the legal framework of its SPV should not only have the general functions of asset securitization SPV legal framework, but also have special functions to prevent the unique...
Proceedings Article
A study of chemistry laboratory teaching in secondary schools under the guidance of core literacy
Nan Yang, Tao Liu, Hui Wang
Chemistry contains a large number of theoretical and abstract contents, especially chemistry laboratory teaching, which has certain complexity and danger, and is relatively difficult for students to learn. This paper analyzes the core literacy-oriented chemistry laboratory teaching in secondary school,...
Proceedings Article
The Concrete Investigation Pointing to CNY Exchange Rate from The Perspective of Mundellian Trilemma
Ruoxuan Li, Zimu Wang
The objective of the study is to analyze the changing trends of the RMB exchange rate policy in recent decades from the perspectives of national policies, the development history, and potential advantages and disadvantages, using the main research method of The Impossible Trinity. This study adopts a...
Proceedings Article
The Research Mechanism of Knowledge Source Duality on Regional Green Sustainable Innovation: Based on the Perspective of Dynamic Capability
Jian Hu, Xingju Jia, Jinhua Sun
This article aims to use panel data from industrial enterprises in various provinces of China as a sample and conduct empirical research using a fixed effects model to explore the differences in binary knowledge strategy selection and its impact on the sustainability of green innovation, and provide...
Proceedings Article
Research on the influence of shopping dynamic public purchase and motivation on the happiness of online purchase of second-hand luxury goods
Huaxue Zhuang
The burgeoning internet expansion and economic progress in China have led to a notable surge in luxury consumption. Simultaneously, the second-hand luxury goods market is gradually expanding, heralding a new wave of consumer enthusiasm. This research explores the impact of three purchasing motivations...
Proceedings Article
Research on the Strategies of Improving the Competency of Educational Technology Postgraduates in the context of Digital Transformation
Hong Ji
Digitalization has begun to permeate various aspects of our lives, and various industries and organizations are in the process of transitioning from traditional to digital. The impact of digital transformation on higher education is significant. It not only poses new challenges to the traditional training...
Proceedings Article
The Impact of Environmental Disclosure Level on the Operating Performance of Overseas Subsidiaries
Yaofeng Li, Pei Yu
With the rising concern for sustainable development in countries around the world, environmental information disclosure has become an important consideration for enterprises to participate in international competition and compliance. At the same time, whether an enterprise undertakes environmental responsibility...
Proceedings Article
Research on Spatial Spillover Effect of Digital Financial Inclusion on Common Prosperity
Guohui Hu, Zezhong Li
This article constructs a comprehensive evaluation system for Common Prosperity from three dimensions: people's prosperity, social cohesion, and sustainable development. A Spatial Durbin Model is employed to investigate the spatial spillover effect of Digital Financial Inclusion on Common Prosperity,...
Proceedings Article
Research on the Impact of Global Value Chain Embedding on the Green Development of China's Manufacturing Industry under the Background of Digitalization
Jiao Wang, Dan Ling
This article calculates the green development index of manufacturing industries in China from 2003 to 2020 by constructing the index system for evaluating green development. Based on the input-output table data of OECD database, it obtains the GVC status index and digital input of China manufacturing...
Proceedings Article
The Impact of Perceived Value on Consumer In-App Purchase Intention of Chinese Mobile Games Market
Xiao Hai, Nusanee Meekaewkunchorn, Chaiyawit Muangmee
With the rapid expansion of Internet users and the continuous growth of China's mobile game user base, it is very important for developers and industry stakeholders to better understand the factors affecting in app purchases.
This study uses the PERVAL model to explore consumer attitudes...
Proceedings Article
Benefits on Sustainability of Ivory Trade Governance in Developed Countries Based on Grey Predictive Model
Shiqi Zheng, Fangchi Zhou, Jiaxin Cheng
In order to visualize the economic benefit analysis of national ivory trade governance, GDP and GNI were chosen as the indicators to measure the economic level of the country. Data processing based on gray prediction was used for data analysis and curve comparison. It is concluded that the governance...
Proceedings Article
A Study of Midjourney-based Artificial Intelligence in Clothing Design Innovation
Shaoqin Pan, Yanhong Ma, Zhenghan Chen
This research delves into the application of Midjourney AI technology in Clothing design and its specific impact on design efficiency and innovation. Using experimental design and questionnaire methods, this research compares and analyses the differences between applying the Midjourney technique and...
Proceedings Article
Based on social identity theory and emotional infection theory, this paper explores the influence and mechanism of online group purchasing behavior
Jinhua Sun, Qingyang Li, Hu Jian
With the popularization of China's Internet and the change of consumers’ shopping habits, a large number of group purchasing events have emerged on the e-commerce platforms, which has drawn close attention from the academic community. In order to reveal the occurrence of events to study such issues,...
Proceedings Article
The Antecedents and Consequences of Employee Organizational Citizenship Behavior towards the Environment: A Meta-Analysis
Hong Ma, Liang Huang, Huahong Wang
In order to explore the antecedents and consequences of employee organizational citizenship behavior towards the environment, this study was based on R software useing the meta-analysis method to discuss. The results of the meta-analysis of 82 empirical studies with 128 effect sizes showed that: Employee...
Proceedings Article
Research on the Application of ADR in the Field of Nuclear Damage Compensation in Japan
Tan Xu, Guoqing Yang
After the nuclear accident at Fukushima nuclear power plant, the Japanese government and Tokyo Electric Power Company boldly used ADR mechanism in the compensation process, and achieved good results. This measure can be said to provide a good reference model for China to apply ADR in the field of nuclear...
Proceedings Article
Research on the Digital Transformation Path of the Automotive Industry Driven by Big Data
——Multi case analysis based on grounded theory
Danyu Zhu
The development of technology and the increase in demand are driving the digital transformation of China's automotive industry. Digital technology is fully integrated into the entire lifecycle operation system of automotive companies. Therefore, the Chinese automotive industry urgently needs to...
Proceedings Article
Grounded Research on Influence Mechanism of Knowledge-based Retirees’ Returning to Hometown
Yinfei Chen, Wenfei Jin
The key to rural revitalization is revitalizing the talent. Under the background of rural hollowing out, many knowledge-based retirees are crucial resources to make up the talent gap of rural revitalization. This study uses Grounded Theory to extract factors that influence knowledge-based retirees’ returning-home...
Proceedings Article
Bridging scientists with breakthrough innovation in enterprises
Weian Du, Jichao Chen
It is an inherent requirement for the high quality development of Chinese science and technology industry to promote the breakthrough innovation of enterprises and eliminate the threat of “bottleneck” technology. This paper focuses on the key minority human capital that promotes radical innovation in...
Proceedings Article
The Impact of Japan's Announcement on Nuclear Wastewater Discharge on Consumer Behavior: An Analysis Based on Behavioral Economics Theory
Yulai Jiang
Employing behavioral economics theory and statistical methodologies, including regression analysis, this study examines consumer purchasing patterns on the HKTVMall platform, with particular emphasis on seafood products. By mining and analyzing a dataset detailing the volume, origin, and category of...
Proceedings Article
The Influence of Technological Innovation on High-Quality Development of China's Manufacturing Industry and Its Influence Mechanism
Yuke Wu, Xinting Chang, Jintong Li, Wan Wei, Yusen Shang
In 2015, the United Nations released its Sustainable Development Agenda, making sustainable development a global trend and the main theme of development among countries. Against this backdrop, the vital role that technological innovation plays in industry upgrading and economic development has been well-recognized....
Proceedings Article
Nintendo Strategy Analysis Report
Keyi Liao
This report analyses the internal environment of Nintendo by using VIRO and value chain. The results show that Nintendo meets the three conditions of value, scarcity, and inimitability in VIRO but fails to fully utilise these resources. Analysing the stakeholders demonstrates the importance of stakeholders...
Proceedings Article
The Impact of Intelligent Transformation on Financial Risk of Manufacturing Firms: Based on Financing Constraint Mediation Tests
Zeshuang Liu, Fei Chen
This paper takes a total of 2, 532 data from 1, 125 listed manufacturing companies in A-share from 2015 to 2022 as samples and uses stata17.0 multiple linear regression and neural network model SVM to verify the negative impact of intelligent transformation on the financial risk of manufacturing enterprises....
Proceedings Article
From the Perspective of Ecological Translatology: the Current Situation and Development of Zhoushan Marine Culture Translation
-- Take the Translation of Marine Fishing Proverbs as an Example
Yiwen Yu, Huiqin Le, Jiadai Mao, Xinyu Cao, Wenheng Huang, Lunan Li
Zhoushan fishing proverbs are an important part of Zhoushan Marine culture. It is the experience and life perception accumulated by Zhoushan fishermen in the long-term production practice, and in the form of proverbs, from generation to generation, it plays an important role in the dissemination of Zhoushan...
Proceedings Article
The Impact of Digital Inclusive Finance on Enterprise Internationalization
Ruolin Wang
The advent of digital inclusive financing has created new opportunities for businesses looking to expand internationally. This paper explores the impact of digital inclusive finance on corporate internationalization through empirical analysis using panel data related to China's A-share listed enterprises....
Proceedings Article
Analysis of the spatial effect of digitization on economic green growth
Shaojun Xu, Yiming Chi
The entropy weight method is used to quantify the amount of provincial digitization based on China's provincial panel data from 2014 to 2019. Finally, the spatial Durbin model is used to assess empirically the influence of digitalization on economic green development and its spatial spillover effect....
Proceedings Article
Multi-factor evaluation of teaching sentiment analysis in the new era
Yu Zhou, Chun Yan
Teaching reform constitutes a crucial task faced by universities in the new era. This paper analyzes existing issues in online course teaching modes and proposes recommendations for improving these modes. The present study focuses on multifactor evaluation of course instruction, selecting six factors...
Proceedings Article
Research on Three types of Economic Crimes under Blockchain Technology and Countermeasures
Yiqun Yao, Jiaxuan Zhang, Wenqi Jing
Currently, technology is thriving, and blockchain technology, as an emerging technology, is flourishing, demonstrating an extremely important position in the field of computer innovation. Various industries, especially the finance industry, are currently more closely integrated with blockchain technology,...
Proceedings Article
On the Significance of Communicative Competence in Translation Test in China
Shuhao Zhang
This paper critically examines the concept of communicative translation competence within the context of translation assessment evolution. It delineates the transition from conventional text-centric evaluation methods to a more integrated assessment framework that encapsulates linguistic, cultural, and...
Proceedings Article
Research on Construction Crane Accidents Cause Evolution Based on Complex Network
Yujie Liu
Construction crane accidents are a serious threat to the safety of people and projects. In this study, acauses framework for crane accidents was developed. Based on 249 accidents and association rules, a crane cause complex network is formed. Through the network analysis, the critical causes and critical...
Proceedings Article
Safety Performance Evaluation System: A Brief Review
Liulei Shen
Safety is the lifeline of enterprises and a line that cannot be crossed. In recent years, despite the strengthened supervision, inspection, and punishment efforts in safety management by various enterprises, accidents resulting in injuries and casualties still occur from time to time. Therefore, it is...
Proceedings Article
Explore the Effects of Information Quality, Source Credibility, and Reputation on User's Attitude: Weibo Case
Zeqian Zhang, Zhichao Cheng
Weibo, a predominant social media platform in China, facilitates the sharing of multimedia content like images, videos, and hyperlinks. Utilizing the Elaboration Likelihood Model (ELM) as the underpinning framework, this study investigates the effects of Weibo's information quality, source credibility,...
Proceedings Article
Theoretical Model of Innovative Communication of China's Yellow River Culture and Suggestions for Yellow River Cultural Tourism from the Perspective of Social Media
—— An Exploratory Analysis Based on Grounded Theory
Chunran Qiu, Xinyue Hu
The Yellow River culture is an important part of Chinese civilization, the root and soul of the Chinese nation, and its innovative core is the transformation of cultural “resources” into cultural “capital”, and the “cultural tourism integration” model becomes an important opportunity for this transformation....
Proceedings Article
Research on the Cultivation Path of Craftsmanship Spirit among Laborers Based on IPA Analysis Method
Haoyue Tan, Yulin Wang, Pingyu Li
The craftsmanship spirit is a crucial quality for laborers, playing a vital role in boosting productivity and fostering high-quality economic development. This study assesses the importance and satisfaction levels regarding work quality and career pursuits among frontline workers of the "Chuanzi...
Proceedings Article
Analysis and Countermeasures on the Development Trend of Guangdong-Hong Kong Trade
Menglin He, Hangxu Zuo, Wenda Li, Yi Wang, Yumin Li
By analyzing Guangdong-Hong Kong trade data from 2014 to 2023, this paper reveals that despite a decline in the proportion of Guangdong's foreign trade against the backdrop of global economic shifts and the construction of the Guangdong-Hong Kong-Macao Greater Bay Area, the role of Guangdong-Hong...