Nintendo Strategy Analysis Report
Authors
*Corresponding author.
Email: annilky@gmail.com
Corresponding Author
Keyi Liao
Available Online 23 July 2024.
- DOI
- 10.2991/978-94-6463-459-4_87How to use a DOI?
- Keywords
- VIRO; value chain; stakeholders; differentiation strategy
- Abstract
This report analyses the internal environment of Nintendo by using VIRO and value chain. The results show that Nintendo meets the three conditions of value, scarcity, and inimitability in VIRO but fails to fully utilise these resources. Analysing the stakeholders demonstrates the importance of stakeholders for Nintendo. According to the results of the analysis, all five of Nintendo's stakeholders are very important and can influence Nintendo’s profits to contribute to its growth. Based on the above analysis, it is recommended that Nintendo continue to implement its differentiation strategy, but it needs to refine the strategy.
- Copyright
- © 2024 The Author(s)
- Open Access
- Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.
Cite this article
TY - CONF AU - Keyi Liao PY - 2024 DA - 2024/07/23 TI - Nintendo Strategy Analysis Report BT - Proceedings of the 2024 9th International Conference on Social Sciences and Economic Development (ICSSED 2024) PB - Atlantis Press SP - 771 EP - 777 SN - 2352-5428 UR - https://doi.org/10.2991/978-94-6463-459-4_87 DO - 10.2991/978-94-6463-459-4_87 ID - Liao2024 ER -