Proceedings of the 2024 9th International Conference on Social Sciences and Economic Development (ICSSED 2024)

Nintendo Strategy Analysis Report

Authors
Keyi Liao1, *
1University of Melbourne, City of Melbourne, Victoria, Australia
*Corresponding author. Email: annilky@gmail.com
Corresponding Author
Keyi Liao
Available Online 23 July 2024.
DOI
10.2991/978-94-6463-459-4_87How to use a DOI?
Keywords
VIRO; value chain; stakeholders; differentiation strategy
Abstract

This report analyses the internal environment of Nintendo by using VIRO and value chain. The results show that Nintendo meets the three conditions of value, scarcity, and inimitability in VIRO but fails to fully utilise these resources. Analysing the stakeholders demonstrates the importance of stakeholders for Nintendo. According to the results of the analysis, all five of Nintendo's stakeholders are very important and can influence Nintendo’s profits to contribute to its growth. Based on the above analysis, it is recommended that Nintendo continue to implement its differentiation strategy, but it needs to refine the strategy.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2024 9th International Conference on Social Sciences and Economic Development (ICSSED 2024)
Series
Advances in Economics, Business and Management Research
Publication Date
23 July 2024
ISBN
10.2991/978-94-6463-459-4_87
ISSN
2352-5428
DOI
10.2991/978-94-6463-459-4_87How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Keyi Liao
PY  - 2024
DA  - 2024/07/23
TI  - Nintendo Strategy Analysis Report
BT  - Proceedings of the 2024 9th International Conference on Social Sciences and Economic Development (ICSSED 2024)
PB  - Atlantis Press
SP  - 771
EP  - 777
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-459-4_87
DO  - 10.2991/978-94-6463-459-4_87
ID  - Liao2024
ER  -