All of the articles in this proceedings volume have been presented at the 3rd International Conference on Social Sciences and Humanities and Arts (SSHA 2024) during March 1-3, 2024 in Fuzhou, China. These articles have been peer reviewed by the members of the Scientific Committees and reviewers and approved...

Cultural reconstruction is an necessary and inevitable process in this modern world with more and more cross-cultural communications. With the development and adjustment of the culture, there would be the cultural reconstruction containing and displaying a strong sense of recreativity, which in turn...

Due to the constraints of teachers, class hours, class types and other factors, oral English teaching in college has always been faced with difficulties, which cannot provide students with enough time to practice oral English, and students have too few opportunities to contact and use oral English. This...

This article mainly discusses in detail another important social issue, that is, the decline of China’s fertility rate. In the article, the main causes and factors of the decline in fertility rate are classified as “involution”. The meaning of the inner volume is probably due to the unhealthy competition...

Gender has always been one of the important factors in urban renewal and change, but people often ignore it. Our research will talk about the role of gender in urban renewal and change, and then find out how gender affects cities. The final conclusion tells us that urban change and renewal cannot be...

Nowadays, China is developing quickly. What is noteworthy during this historic growth is the prominent role of Chinese women. Both domestically and abroad, there are more and more Chinese women emerging in visible leadership positions. This paper demonstrates how this incredible story of the Chinese...

The update and iteration of mobile communication tools and the reduction of traffic fees have provided important technical and carrier support for the development of social media, which has been deeply integrated into people’s daily lives. Users face a large amount of information every day, and many...

Parents are of great significance to their children during their growth. They affect children’s behavior and psychology from the birth of children. They are the first learning objects to observe and imitate. Two hundred college students from China participated in this study by completing five scales,...

Research in brand loyalty has long recognised the importance of engaging with Corporate Social Responsibility (CSR) initiatives. Existing research on CSR and brand loyalty mostly superficially focuses on behavioural loyalty without recognising attitudinal loyalty. In addition, the investigation of how...

In this article, an experiment testing the lexical delay in L2 through the L3 acquisition (taking English as L2 and Arabic as L3) will be introduced. A quantitative method will be conducted to measure if there is a lexical delay in English after learning Arabic after a year. Also, some adjustment of...

Batik is one of the ancient traditional printing and dyeing techniques of the Chinese nation. With a long history, Miao’s batik is characterised by unique and diverse patterns, which record the history, religion, and nature of the Miao people. As an intangible cultural heritage, it has rich national...

With the development of society, the functions of shoes are becoming increasingly diverse, and there is also various professional differentiation. Due to the high performance requirements for shoes, special sports shoes have emerged with the progress of time. Basketball shoes are one type of sports shoe...

This study describes the fundamentals and characteristics of social media marketing and the purpose of social media marketing. Social media marketing is the use of social platforms for content marketing, which focuses more on interaction and participation with the audience than traditional one-way marketing...

With the continuous development of internet technology in recent years, social media platforms have gradually replaced traditional media and become one of the primary channels for users to engage in health communication. This paper addresses two main research questions: firstly, to investigate the roles...

As an increasingly prominent social problem, game addiction has attracted widespread attention from all walks of life and has now become a problem that cannot be ignored in the process of youth growth. With the continuous development and popularization of Internet technology, game addiction has gradually...

This paper delves into the complexities and nuances of cross-cultural communication, a pivotal aspect of our increasingly globalized world. It examines the various dimensions and challenges inherent in interactions between diverse cultures. The study highlights the importance of understanding cultural...

Traditional literature is widely used in many fields and is universally accepted in various forms of language, and it has become an indispensable part of people’s life and artistic creation. In the TV drama Zhou Sheng Ru Ru, the short line “What the soul desires, the heart’s pleasure is on the side”...

Under the background of the “carbon peaking and carbon neutrality” goal, it is urgent to build a clean, low-carbon, safe and efficient energy system. In order to achieve the transformation from the traditional power system to the new power system, the overall requirements of the power enterprise have...

In the ever-evolving landscape of contemporary art, the influence of globalization on the artistic vision of diverse artists stands as a subject of profound significance. This academic article embarks on a comprehensive exploration of the multifaceted impact that globalization has cast upon artistic...

The village entrance space is the carrier for people to perceive the village culture. Traditional villages in Zengcheng region have their unique cultural heritage and humanistic characteristics. This paper conducts field investigations on the village entrance space of traditional villages in Zengcheng...

At the current stage, college students are under great pressure of study, employment, intimate and other various interpersonal relationships, which affect their physical and mental health. Authoritative data show that the mental health level of college students in China is significantly lower than the...

In this comprehensive examination of art history, the journey begins with the rebirth of classical ideals in the Renaissance and progresses through the avalanche of innovations that followed. We delve into the transformation of visual language from the grandeur of the Baroque to the intricate Rococo,...

This study investigates the intricate relationship between the Chinese character symbolising ‘destiny’ and its fusion with the representation of clouds, elucidating a profound connection between the ethereal concept of fate and the natural world. Through an exploration of abstraction (destiny) and tangibility...

This paper takes a deep dive into how societal pressures and personal choices intersect in women’s decisions about having kids, using the concept of existence theory. We look closely at specific groups like middle-class women, domestic nannies, and rural women to uncover how societal expectations shape...

Based on the theory of environmental behavior, taking Zhongshan Square in Shenyang as an example, the use of the square was investigated and analyzed by using environmental behavior analysis, direct observation, questionnaire survey, and horizontal comparison methods. It mainly includes the square area...

As the earliest anti-Japanese armed force under the leadership of the Communist Party of China, the Northeast Counter-Japanese United Army has experienced the longest and most tragic anti-Japanese struggle for fourteen years. All kinds of documents that record and reflect the 14-year hard struggle of...

The article aims to explore the training strategies of art and design talents in the Guangdong-Hong Kong-Macao Greater Bay Area under innovation-driven development. Through literature research, case analysis and other research methods, the article analyzes the difficulties, needs, problems and challenges...

Sanitary ceramics is one of the symbols of the development of social civilization and an important part of people’s living space. Its design concept is “People-Oriented”. Especially under the impact of the sudden “epidemic”, the sanitary safety, practicality and convenience of sanitary ceramics have...

In recent years, the number of graduates from colleges and universities has been increasing year by year, and the number of unemployed people in cities is gradually saturated, with unprecedented employment pressure. With the accelerated development of rural revitalisation and “three rural” work, the...

The release of the “double reduction” policy will solve the most direct practical interests of the people, and is a major measure for the benefit of the country and the people. The theoretical framework analyzes the policy implementation process of “double reduction” policy from the aspects of policy...

It is of great importance to promote the sustained development of the region by improving the fertility willingness of the population of childbearing age. This paper selects the childbearing age population in Harbin, Heilongjiang Province as the survey object, uses the Smith policy implementation process...

With the gradual maturity and commercialization of automobile intelligent driving technology, the original value distribution pattern of China’s intelligent driving automobile industry chain will be overturned. The policy mix to be improved, the new technology to be continuously iterated, and the business...

The issue of sexual harassment in the workplace in China is increasingly becoming a focus of attention. In recent years, social hot topics caused by sexual harassment have occurred frequently, and a series of related issues urgently require legal response and resolution. Among them, the responsibility...

Existing literature has extensively examined the socioeconomic factors leading to a declined marriage rate and an increased average age of first marriage in China. However, there is a paucity of research investigating the impact of individual psychological factors on marital attitudes. The concept of...

Based on the theory of “Production-oriented Approach” (POA) and the characteristics and teaching objectives of prefabricated chunks, this article proposes to build a task-driven chunk teaching model in oral teaching. From a macro level, it elaborates on the three teaching cycles of “chunk motivating...

Modernization refers to the process of transformation from agricultural society to industrial society and then to knowledge society. Based on the socio-economic statistical data of the Yangtze River Delta cities in China from 2010 to 2020, this study constructs a modernization level measurement index...

Protecting intangible cultural heritage has become a priority for many countries as urbanization continues to progress. However, compared to developed countries, China has a relatively shorter history of intangible cultural heritage research. Thus, the relationship between heritage protection and new...

Material media and dematerialized virtual media (e.g., programs, systems, or Internet contexts) are synergistic in the transmission of information. In artistic practices of media, such art forms are ambiguous to develop multiple philosophies. The exploration of algorithms and generative art is revealing...

Chinese government governance is undergoing a digital transformation, while rural governance, as the cornerstone of national governance, has encountered a bottleneck in digital government construction. The process of governance in digital villages and the construction of governance capacity of digital...

The purpose of this study is to analyze typical practices of salary reform in state-owned enterprises. The conclusion of this study is that salary reform needs to adhere to the principles of strategic orientation, relative fairness, effective incentives, external competition, economy, and legitimacy....

This paper takes the traditional residential buildings in the Xihaigu area as the entry point. Through field research and data analysis, it demonstrates the spatial composition, morphological characteristics and construction techniques of different types of residential buildings, and studies the regional...

This study introduces the innovative concept of “Dietary Geographic Belts” for the first time, integrating it within the socio-cultural-economic framework for a novel geographical delineation of dietary patterns. Focusing on Guangdong Province’s diverse culinary landscape, the research employs Moran’s...

The South Sea Pearl Eco Island is an artificial island located in Haikou Bay on the west coast of Haikou, Hainan Province, which is a large-scale tourism infrastructure project of Hainan Province and Haikou City. The past decade has witnessed it grow from scratch but also showed its impact on the environment....

The teacher-student relationship runs through the entire education system, which is a major issue facing teachers. And campus bullying has always been a social issue of great concern, and its existence will bring certain shadows to students. Therefore, this study distributed questionnaires to middle...

Pragmatics has a close relationship with literature; it is a powerful tool for studying the linguistic features of literary works. As a world-renowned female author, Jane Austen’s works are known for their humorous and subtly ironic language. The language in her works is often carefully crafted, especially...

Hakka Leicha Tea is one of the representative tea culture projects included in the United Nations Educational, Scientific and Cultural Organization’s (UNESCO) intangible cultural heritage (ICH) list. Luhe Leicha Tea, originating from the Chaoshan region in Guangdong Province, China, inherits the essence...

According to the core literacy of English subject in higher vocational colleges, this paper discusses the teaching reform measures of the ideas of “Educating People and Cultivating Talents” for Vocational General English course based on core literacy. Teaching reform of the ideas of “Educating People...

The practice of educating people in engineering colleges and universities is rich in connotation, which is an important starting point for The practice of educating people in engineering colleges and universities is rich in connotation, which is an important starting point for improving the comprehensive...

As an important part of production relations, the degree of harmony in labor relations is inextricably linked to the degree of social harmony, and then how the government governs labor relations has become one of the core issues in the study of labor relations. However, different regional governments...

The development of the “Significant Form” theory in China aims to explore concepts such as “organization,” “composition,” and “aesthetic emotion,” in order to promote the spread and development of artistic form expression, image tools, and meaningful thinking in China. This theory adopts a formalist...

This study delves into foreign language teaching anxiety (FLTA), a notable concern among non-native English-speaking teachers (NNESTs), employing the Foreign Language Teaching Anxiety Scale (TFLTAS) to assess anxiety levels in 146 college English teachers from language universities in Chongqing and Xi’an....

In the post-pandemic era, the relationship between college students’ psychological health and self-confidence is crucial for developing targeted educational strategies and interventions. This study explores this relationship by analyzing data collected from 606 respondents, with 439 valid questionnaires...

Nowadays, under the leadership of the Party, China’s copyright protection has made certain achievements, but at the same time, faced with the challenges brought about by the development of digital technology, the accelerated process of globalization and other new situations, there are still deficiencies...

This study delineates the inception of the dual-factor theory of mental health, its fundamental principles, and the categorization of mental health disorders. The dual-factor theory of mental health is a novel approach that is replacing the prior disease-centered perspective. The idea enables the identification...

Based on the theory of planned behavior and new public governance, and combined with the reality of Wenzhou city, this paper constructs a research theoretical model to explore the influencing factors of municipal solid waste classification behavior of urban and rural residents in Wenzhou city. The results...

As a tool for human beings to understand the world indirectly, the media has an important impact on people’s cognition and behavior, especially for college students living in the new media era, in the face of more diverse media information and more frequent and free media contact, college students must...

The effective utilization of information technology by businesses can not only greatly enhance their efficiency and effectiveness, but also have a transformative impact on their business scope, management approaches, supply chains, competitive advantages, spur the emergence of new enterprises, and generate...

The iterative innovation of technologies such as the Internet, artificial intelligence, cloud computing, and blockchain has been included in the national medium- and long-term strategy. Various fields and industries in economic and social development are using digital technology to enhance their level...

Digital reform empowers the protection of cultural heritage and helps build a new cultural heritage ecological reserve. Influenced by the Internet of Things, mobile navigation and positioning and artificial intelligence and other new technologies, the protection and inheritance of cultural heritage in...

Based on International Civil Aviation Organization Language Proficiency Requirements (ICAO LPRs) the study investigates the implementation of Chinese pilots’ aviation English training which replaced PEPEC examination in some airlines. It also reported the evaluation status of some student pilots in an...

In 1993, Russia faced a constitutional crisis which led to significant changes in its political system. During his tenure as the federal president, Yeltsin utilized the newly established constitution to consolidate power in the presidency, creating a unique political structure. Referred to as a “super-presidential...

With the continuous transformation and optimisation of China’s economic structure, the new media industry is continuously integrating into all areas of China’s socio-economic and livelihood life, becoming an important factor hindering China’s progress in the future. New media platforms have become a...

With the rapid development of the digital economy, the cross-border flow of personal information is becoming more and more frequent, and the construction of a mechanism for the cross-border flow of personal information is imperative. Guangdong, Hong Kong and Macao have different jurisprudential foundations,...

As China”s basic education has entered the information age, the importance and necessity of information technology teaching in the basic education stage have become more prominent. The deep integration of informatization, digitalization and education and teaching has pointed out the direction for the...

In today's society, museums, as guardians and disseminators of cultural heritage, undertake important missions of economic prosperity, environmental protection, social harmony, and cultural inheritance. This article first explores the strategies for museums to achieve sustainable economic development,...

The Hengyi Jing as a famous educator in modern China, advocate “pure education” thought, advocates according to their aptitude, to cultivate normal sound personality for normal education purpose, personality education and personality development for normal education content, awakening to students’ self-consciousness,...

The study firstly clarified the concept of Smart Teaching and Intelligent Teaching, and then analyzed the current application status of Intelligent Teaching in College English teaching through qualitative and quantitative research method. Questionnaires and semi-structured interviews were used to gather...

Vocational colleges are one of the important channels of talent cultivation for a country. To carry out career guidance education in vocational colleges is an important task to train high-skill and high-adaptability talents. However, at present, the teaching content in China's vocational colleges...

The esoteric philosophy of Zhou Xiaoyan’s vocal teaching has been marked by a harmonious integration of vocal prowess and pedagogical philosophy. This piece delves into Zhou’s formulation of vocal teaching concepts, influenced by personal challenges, methodological inspirations, and a blend of Eastern...

Strengthening the construction of the board of directors of state-owned enterprises with external directors as the majority is an important part of the implementation of the new round of state-owned enterprise reform and improvement and is also a key measure to improve corporate governance and accelerate...

The regulation of artificial intelligence in China is implemented in a separated way according to difference technology areas of artificial intelligence by different related functional departments. The technology of algorithmic recommendation, deepfakes and generative artificial intelligence are the...

China has now built the world's largest higher education system, of which engineering education accounts for one third, providing a necessary and powerful support for China's industrial modernization. However, the new industrial revolution is accelerating, and the construction of new engineering...

BLACK MYTH WUKONG has attracted a great deal of attention from players both at home and abroad since the first release of its promotional video, which is unimaginable for a single-player game developed in China. Therefore, its successful road to the sea has a high research value, which can provide a...

This study delves into the age-old debate on whether money can buy happiness, which has been widely discussed and controversial over time. Previous research on the relationship between wealth and happiness has produced contradictory results due to differences in measurements of happiness and income....

This paper explores the relationship between belts and ancient social concepts through an overview of the evolution of Chinese belts through the ages. As an important part of ancient costumes, the belt is not only a kind of decoration, but also a symbol carrying culture, hierarchy and social ideas. Then...

The fast development of artificial intelligence (AI) in the areas of automatic speech recognition and machine translation, in recent years, drives the application of Computer-aided interpretation (CAI) tools in various interpreting settings, such as consecutive, simultaneous and remote interpreting. ...

The Shawshank Redemption is a novel written by the American author Stephen. This movie tells the story of Andy, who escaped from prison based on his own ingenuity and gained freedom. Individual heroism advocates freedom, which includes freedom of thought, freedom of belief and freedom of speech, and...

Although the Holocaust has become one of the most important public issues in American society, in the 1950s, the Holocaust had no resonance in the United States. An exploration of the renowned text “The Diary of a Young Girl” and its adaptations from that era exposes the suppression of Holocaust awareness,...

This paper delves into the complexities of residential or commercial property and inheritance taxes, their meaning, purpose, and the more comprehensive implications of their implementation worldwide, with a focused evaluation in China. Property tax, targeting land and its accessories, emerges as a steady...

Animation art is a complex cultural phenomenon, to explore the creation of animation art needs a certain scientific concept as a guide, this paper with the cultural ecological concept, Changbai Mountain folk culture as the main research object, to explore the development of animation under the cultural...

With the rapid growth of the population ageing in China, the senior population is increasing yearly. China will transition from a mild ageing society to a medium ageing society. It will lead to an increase in social burdens, such as medical care, old age, social security, and other aspects of the pressure...

In Macau, galaxy international Convention and Exhibition Center and Venetian Macao Convention and Exhibition Center are the two largest convention and exhibition centers. Macau galaxy international Convention and Exhibition Center is located near the city center, with advanced facilities and excellent...

The ever-growing Sino-foreign cooperative education model has played an active role in cultivating multi-skilled international talents in China. Through the integration of domestic and foreign high-quality teaching philosophies and teaching resources, a large number of outstanding talents with an international...

Traditional Chinese cultural education plays a crucial role in enhancing students’ cultural confidence. It serves not only as a source of historical nourishment but also as a barrier against the infiltration of foreign cultures, elevating students’ personal cultivation. This serves as a significant pathway...

Weilongwu, or Enclosed Dragon House, in Xingning-Meizhou Region constitutes a unique style of traditional Hakka residential buildings. Developed out of architectural forms of ancestral Hakka habitats in Central China and adapted to the climate, landforms and resources of East-Guangdong mountainous areas,...

The ideological education of college students in the new era is extremely important, and from the viewpoint of content and target, it mainly starts from promoting the education of “four self-confidence”, strengthening the education of dialectical materialism and historical materialism, and deepening...

This paper adopts a comparative analysis method to compare the tea-drinking ceremonies, the aesthetics of tea tea and the purpose of tea drinking, and to understand the differences in tea culture between China and Britain after the spread of tea culture. In addition, based on the historical background...

Authenticity is considered closely related to local uniqueness, historical inheritance, and traditional culture, and can increase the value of heritage protection. Research has pointed out that adaptive reuse helps to protect the authenticity of historical heritage during urban renewal, while providing...

Over recent years, with its robust development, artificial intelligence has been applied in more diverse and multiple scenes and fields. In judicial practices, artificial intelligence-assisted sentencing system is gradually put into application as well. Based on the premise of its “auxiliary”, the penalty...

In January 2020, a new virus first hit Wuhan city in Central China’s Hubei province, and was named COVID-19. It quickly spread to the whole world in the following months and now it has become a global pandemic causing medical and economic challenges on an unprecedented scale. Evidence shows that human...

The second volume of Xi Jinping on the Governance of the Country is a model of Chinese policy literature and an important document for understanding Chinese wisdom and Chinese position. The text contains a large number of f Chinese Four-Character Phraseologies with standardized structure and rich meaning,...

Zhuang Nationality Brocade Weaving Skills are considered one of the artistic treasures of China's ethnic minorities. They hold research value in the fields of artistic design, examination of national customs and culture, and enhancement of national spiritual and cultural heritage. However, since...

The Belt and Road Initiative (BRI) has significantly boosted the demand for interdisciplinary translation and interpretation talent in China’s central and western regions. Despite the growing number of universities qualified to offer the Bachelor of Translation and Interpretation (BTI) degree in these...

This study aimed to explore beliefs and actual classroom practices of EFL teachers in using tasks online to improve the speaking ability of students in a Chinese university, and provide suggestions to EFL teachers who use tasks to improve the speaking ability of students in online teaching. The study...

In the ethnic group in southern Fujian, the belief of the holy King is one of the most important folk customs. Folk culture is a kind of folk belief centered on “Kaizhang” and “holy king”, which is a unique folk culture treasure in southern Fujian. By analyzing the cultural characteristics and values...

Through the theory of androgyny awareness, the writer Virginia Woolf in “Orlando” (1928) explored the concept of the perfect integration of both sexes and powerfully revealed the spiritual oppression of women under the entrenched patriarchal system through the dramatic experience of Orlando’s gender...

Chinese Peking Opera, as a precious art form in traditional Chinese culture, boasts a profound historical and cultural heritage, gaining popularity among international audiences and drawing attention from academic circles. However, due to factors such as the intricacies of the Chinese language, cultural...

In recent years, vicious network violence incidents have emerged in an endless stream so it’s urgent to rectify network violence. The governance of network violence is not only a social problem, but also a legal problem. Based on the three forms and three causes of the new network violence, this paper...

This study aims to explore the development directions of cultural creative products in the Capital Museum and to unearth innovative ideas in design. Interviews and surveys were conducted among different age groups, and web scraping technology was utilized for data collection and analysis. Field photography...

The exploration of tragedy and fate between the East and the West has been ongoing for a long time, with significant differences between the two. The tragic fate in Western literature cannot be changed; the protagonist will demonstrate a strong spirit of resistance and individual autonomy through strong...