Proceedings of the 1st Widyatama International Conference on Management, Social Science and Humanities (ICMSSH 2024)
35 articles
Proceedings Article
Peer-Review Statements
Viddi Mardiansyah, R. A. E. Virgana Targa Sapanji
All of the articles in this proceedings volume have been presented at the 1st Widyatama International Conference on Management, Social Science and Humanities (WICo-SSH) 2024 during 23-24 October 2024 in Widyatama University, Bandung, West Java, Indonesia. These articles have been peer reviewed by the...
Proceedings Article
An Ishikawa Diagram Analysis of Entrepreneurial Leadership for Profit Maximization in Indonesian Fruit Distribution Enterprises
Aldri Satria Gusmon, Keni Kaniawati
Purpose: The purpose of this study was to analyze the impact of entrepreneurial leadership implementation for profit maximization in indonesian fruit distribution enterprises. Good decision making based on the results an ishikawa diagram analy- sis.
Design/methodology/approach: To understand...
Proceedings Article
Analysis of Structural Equation Modeling with R Programming for the Economic Performance Index of Sharia Commercial Banks Compared to Conventional Commercial Banks in Indonesia
R. A. E. Virgana Targa Sapanji
The Sharia Commercial Banks aim to facilitate transactions in compliance with Islamic principles. This research analyzes the Economic Performance Index of 10 Sharia Commercial Banks compared to 10 Conventional Commercial Banks in Indonesia. It seeks to identify significant differences in performance...
Proceedings Article
Analyze How Management Audits are Used for the Finance Function to Measure Efficiency and Effectiveness
Moch. Iqbal Zulfikar PD
Management audit is a critical tool for ensuring the efficiency and effectiveness of financial functions within various organizations. This study aims to explore the implementation of management audits in financial management, assess how these audits contribute to enhancing efficiency and effectiveness,...
Proceedings Article
Comparative Figures of Speech in the Collection of Reality Club’s Songs: A Semantic Study
Puspita Sari, Muhammad Ilman Nashrullah Nurdin
This study aims to identify the types of figures of comparison in the collection of Reality Club’s Songs and the meanings contained. This study used the theory of types of figures of comparison by Kennedy (1983) and the theory of meaning according to (Lyons, 1968). The method used in this study is descriptive...
Proceedings Article
Conversation Analysis on Repair in Zendaya and Andrew Garfield’s Talk Show in Youtube Platform
Hendar, Altaf Hasna Banafsaj
Repair in Conversation Analysis (CA) refers to the ways participants in a conversation deal with problems or difficulties in speaking, hearing, or understanding. Repair occurs when there’s a breakdown in communication, such as a misunderstanding, mispronunciation, or when a speaker needs to correct themselves....
Proceedings Article
Creativity on Business Success at CV. Kafa Dwikarya Travel Agency
Kamila Rasyida Azhar, Keni Kaniawati
This study aims to analyze the influence of social media usage and entrepreneurial creativity on business success at CV. Kafa Dwikarya, a travel agency. This study uses a quantitative method with a descriptive and associative approach, where data is collected through a questionnaire distributed to 97...
Proceedings Article
Digital Mosaic for Environmental Awareness: Integrating Sustainability into Visual Art
Deden Maulana Anggakarti, Murnawan Murnawan
The convergence of digital art and environmental advocacy presents unique opportunities for raising awareness and promoting sustainability. This paper explores the use of digital mosaics to convey complex ecological issues and integrate sustainable practices. Digital mosaics, composed of numerous smaller...
Proceedings Article
Directive Illocutionary Acts in the Movie the Devil Wears Prada by Aline Brosh McKenna: A Pragmatics Study
Deden Novan Setiawan Nugraha, Lisani Muthi
This research aims to analyze the types and functions of directive illocutionary acts contained in the dialogue of the movie “The Devil Wears Prada”. The problem identified is how the characters in the movie use directive illocutionary acts to achieve their communicative goals. The research method used...
Proceedings Article
Dramatizing Mystery Crime Stories Through Wordplay: Exploring the Japanese Puzzle Game ‘Nazonazo’ Features in the Animated Film Detective Conan
Ningrum Tresnasari, Susiyanti Rusyan
This study explores the wordplay feature in the Japaneze puzzle game ‘nazonazo’, used in the animated film Detective Conan to dramatize the mystery crimes. Nazonazo is a form of wordplay involving question-and-answer riddles, typically used as a mental exercise and commonly referred to as puzzles or...
Proceedings Article
Driving Digital Transformation: The Dynamic Interplay Between University Governance Capability, Emerging Technologies, and the Moderating Power of Government Regulation and University Rankings
Heri Purwanto, Agus Rahayu, Vanessa Gaffar, Lili Adi Wibowo, Maisa Azizah Asmara, Asep Munawar, Didin Saepudin, Edi Andriansyah, Rikky Wisnu Nugraha
Research on digital transformation strategies in higher education performance, which emerged in the second decade of the 21st century, explores the competitive dynamics and complex relationships among stakeholders through the lenses of technology, organization, and social. The aim of this research is...
Proceedings Article
ESG, Dividend Policy, Leverage, and Profitability: Evidence from Indonesia’s Capital Market
Ferdian Budi, Gusni
Profitability is one of the key indicators that determines a company’s ability to survive and grow in the long term. This study aims to identify the factors that affect profitability in companies listed on the Main Board Index of the Indonesia Stock Exchange during the 2018-2023 period. This is an applied...
Proceedings Article
Illocutionary Act in Football Manager 2023 Video Game News Columns: A Pragmatic Study
Heri Heryono, Adlian Chandrawinata
This research is entitled “Illocutionary Act in Football Manager 2023 Video Game News Column: Pragmatics Study”. This study aims to (1) analyze the types of illocutionary speech acts contained in the Football Manager 2023 video game news column and (2) analyze the speech act strategies used in the Football...
Proceedings Article
Implementation of EOQ Method in Controlling Wood Raw Material Inventory at PT. XYZ
Agatha Rinta Suhardi
The success of a manufacturing company is influenced by inventory control. The purpose of this study is to determine the inventory policy in controlling the company’s raw materials and to determine the extent of inventory cost efficiency if the company applies the EOQ method. This study uses a descriptive...
Proceedings Article
Leveraging Anthropomorphism to Enhance Pro-Environmental Attitudes and Green Product Purchase Intentions
Fansuri Munawar
Currently, public awareness of the importance of environmentally friendly products still requires greater attention, particularly in major urban areas. Companies play a critical role in educating and informing the public about eco-friendly products and their benefits. However, to enhance consumer intentions...
Proceedings Article
Libraries as Hubs for Cultural Preservation and Educational Tourism
Diah Sri Rejeki, Rina Rohma Renggani, Erika Nurmayanti
Modern libraries not only function as information and learning centers, but also as tourism destinations that play an important role in the cultural and educational tourism sector. This research aims to analyze the role of libraries in supporting cultural and educational tourism through a systematic...
Proceedings Article
Literature Review: Digital Literacy in Social Studies Education as a Tool for Social Construction
Feri Sulianta
The application of digital literacy in Social Studies Education as a tool for social construction aims to examine the role of digital literacy in social studies education (SSE) as a crucial instrument in shaping and constructing society. Through a comprehensive literature review, this research explores...
Proceedings Article
Literature Review on Choosing Digital Literacy Tools for Social Studies Education in the Digital Age
Feri Sulianta
The development of digital technology has had a significant impact on various aspects of life, including education. In the context of Social Studies Education (SSE), digital literacy has become an essential component that enables a more interactive and dynamic teaching and learning process. This study...
Proceedings Article
Means of Engagement Towards Online Dawah and Student Perception: Principal Component Analysis
Muharman Lubis, Nugraha Saefudin
The advancement of technology gives much benefit to the ummah in terms of support their daily routine task or improve the quality of the work, either in the form offline or online. Due to the accessibility, richness, flexibility and rapidness of content delivery, some Muslim uses the technology to spread...
Proceedings Article
Mediating Effect of Information Systems Strategy on the Effect of Management Capability on Business Performance of Batik MSMEs in West Java Province
Asep Munawar, Suryana, Disman, Heny Hendrayati, Rikky Nugraha
This study aims to examine the effect of management capabilities directly on business performance and indirectly through Information Systems Strategy. However, batik business performance is still not optimal, with some MSMEs experiencing sales fluctuations in recent years. Business performance is influenced...
Proceedings Article
Mindfulness in Modern Life - The Impact of Vipassana Meditation on Stress and Anger Management
Feri Sulianta
In today’s fast-paced and stress-filled society, the prevalence of tension and anger has become a significant concern, impacting both individual well-being and social interactions. This literature review explores the benefits of Vipassana meditation, an ancient mindfulness practice, in reducing tension...
Proceedings Article
Positive Politeness Strategies In Friends: The Last One
Ida Zuraida Supri, Herdiana Yusuf
This research aims to identify the types of positive politeness strategies and analyze the factors influencing their use in a sitcom Friends: The Last One. The descriptive qualitative method is employed with an observational approach that allows the researcher to collect and analyze data in detail. Data...
Proceedings Article
Price and Distribution Channels on 3 kg LPG Customer Satisfaction at the Base Company in Bandung Regency
Ilham Triananda Solihin, Alvina Chandra Fadhilah, Yenny Maya Dora
In the rapidly evolving business environment and intense competition, including in the LPG distribution industry, companies distributing subsidized LPG must be prepared to compete. To remain competitive, businesses need to enhance customer satisfaction to ensure long-term sustainability. Price and distribution...
Proceedings Article
Slogan Research in the Last Decade: A Comprehensive Bibliometric Review
Hety Nurohmah, Muhammad Iqbal Abdur Rozak
Slogans are a pervasive linguistic tool, found in marketing, political campaigns, and public health messaging. This study presents a bibliometric analysis of slogan research from 2013 to 2023, based on 1,191 documents indexed in the social sciences and humanities. Using VOSviewer, the analysis revealed...
Proceedings Article
Synergy Between Universities Leadership Initiatives in Collaboration to Achieve SDGs
Pipin Sukandi
In an era of increasing global complexity, collaboration between universities is a must to optimize resources, expand impact, and accelerate the achievement of the SDGs. This study examines various initiatives taken by university leaders in Indonesia in building strategic partnerships, exchange programs,...
Proceedings Article
The Effect of Leadership Styles on Employee Motivation and Organizational Performance in Public Health Centers
Ryan Rizqi Rahman, Nurul Hermina
This study analyzes the influence of leadership style on employee motivation and organizational performance in community health centers in the East Bandung area. Using a quantitative approach and data collected from 220 staff members, the study employs the Structural Equation Modeling (SEM) method to...
Proceedings Article
The Evaluation of Remote Working Using CIPP Indicators, A Study at PT Karya Kaya Bahagia (harisenin.com)
Prasetio Febiantono Saputra, Deden Sutisna
In this digital era, remote working systems have been adopted by many companies due to their flexibility and efficiency, despite some implementation shortcomings. This study aims to evaluate the remote working system at PT Karya Kaya Bahagia (harisenin.com) using the CIPP (context, input, process, product)...
Proceedings Article
The Influence of Brand Image and Product Quality on Purchase Decisions Xiaomi Brand Smartphone in Bandung City
Meidiana Putri Febriyanti, Yenny Maya Dora
This study aims to determine Brand Image and Product Quality on Xiaomi brand Smartphones in Bandung City, respondents responses regarding Brand Image and Product Quality and to find out how much influence Brand Image and Product Quality have on Purchase Decisions on Xiaomi brand Smartphones in Bandung...
Proceedings Article
The Influence of Leader Member Exchange on Employee Engagement with Person-Environment Fit as a Moderating Variable in PT. Kimia Farma Research and Development Division
Sri Wardani, Neuneung Ratna Hayati
This study examines the importance of employee engagement in facing the era of globalization, disruptive technology, and the fourth industrial revolution. Focusing on the Social Exchange Theory (SET) and the Leader-Member Exchange (LMX) approach, this study explores how the alignment between employees...
Proceedings Article
The Influence of Online Marketing and Service Quality on Customer Satisfaction at SMK Pasundan 3 Bandung
Juningsih, Yenni Maya Dora
This study aims to examine and analyze the influence of online marketing and service quality on customer satisfaction. The research method is survey research, which involves distributing questionnaires to customers. The population in this study is students at one of the private vocational high schools...
Proceedings Article
The Influence of Placement and Workload on Turnover Intention With Motivation as a Mediating Variable in Outsourcing Employees
Natabella Julie Hasty, Hendric Syahriza, Mariana Rachmawati
This study aims to identify the influence of job placement and workload on turnover intention, with motivation as a mediating variable among outsourcing employees at PT. Semesta Multi Sekurindo (PT. SMS). The object of this research is the outsourcing employees of PT. SMS. The approach used in this research...
Proceedings Article
The Influence of Service Quality and Facilities on Customer Loyalty with Customer Satisfaction as an Intervening Variable at BPR Banks in West Java
Hilmi Muhammad Harits Machsar, Sunardi Sembiring Brahmana
The intense competition in Indonesia’s banking sector, including the Bank Perekonomian Rakyat (BPR) industry, requires businesses to enhance customer loyalty. Factors such as service quality and facilities (servicescape) play a significant role in this effort. This study aims to investigate the effects...
Proceedings Article
The Use of Politeness Strategies In “Split (2016)” Movie: A Pragmatic Study
Ervina C. M. Simatupang, Grizelda Isya Azzahro
This research entitled “The Use Of Politeness Strategies In “Split (2016)” Movie: A Pragmatic Study” which focuses on the type of politeness strategies that is used by the character and what factors led them to use those types of politeness strategies in the movie “Split”. The aims of this research are:...
Proceedings Article
Wakamono Kotoba Language Variations in Twitter Social Media (Morphological Study)
Raden Novitasari, Siti Zakia Muzaki
Japanese teenagers uses slang terms when they talk with friends at their age, or in an informal conversations. Slang is used by junior high school teenagers to adults approximately 30 years old in age. This research discusses slang in Japanese, called 若者言葉 (wakamono kotoba) by taking data from Twitter....
Proceedings Article
Work Culture Improve Employee Performance? The Mediating Role of Work Motivation
Rima Rahmayanti, Rizki Mohammad Kalimi
This study aims to analyze the influence of organizational culture on employee performance with employee work motivation as a mediating variable. A strong organizational culture is believed to be able to improve employee performance through increasing work motivation. This study uses a quantitative approach...