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Technological disruption has had an impact on the functions and activities of public relations in various organizations. The adoption of digital public relations does not only occur in commercial organizations but is also actively carried out by NGOs (non-governmental organizations such as ACT (Aksi...

This paper examines public perceptions of transportation services in Indonesia’s big city through social media such as news channels, social networking sites, Facebook, and Twitter. The objectives are twofold: first, extract the pros and cons of public perceptions through mainly social media; second,...

Mobile technology offers great opportunities for renewing corporations’ sustainability agenda. In particular, the positive impact can be increased and new segments of people can be engaged. Gaming for Good is an area that combines the most popular mobile applications, games, with sustainability ingredients....

The study attempts to describe how opposition politicians construct their transmission of meaning by utilizing cyber-based communication features, particularly in a social media platform. A corpus of 30 Twitter postings (tweets) is qualitatively analyzed within a cyber-pragmatic framework. In analyzing...

Analysis of the facial profile is required for diagnosis and treatment planning in orthodontics. The Mongoloid Chinese race tends to have a flat facial profile and a more prominent zygomatic arch. The aim of this study was to identify the facial profile of Chinese high school students at W.R. Supratman...

This study aims to find out the positive or negative sentiment of investors on social media Twitter towards 43 companies in the Tourism and Recreation Industry which consists of four sub-industries, namely Hotels, Resorts and Cruiselines, Travel Agencies, Recreational & Sports Facilities, and Restaurants...

The purpose of this study is to analyze the branding activities carried out by Ruangguru as a cyber brand and the challenges of managing people for service advantage in winning e-course in the service market so that they can face the digital industrial revolution 4.0 in Indonesia. A qualitative method...

This research present the notion of subjectivity and objectivity in Bahasa Melayu language. Word2Vec and BERT word embedding models are created for the purpose of subjectivity classification and sentiment classification. Two types of embeddings are developed (Word2Vec and BERT) with Wikipedia data as...

Social media platforms such as Facebook, Twitter, and Reddit have experienced a substantial surge in user base and popularity over the past decade, facilitating global connectivity among billions of individuals. The major platforms have also served as a place for users to freely spread hate speech, which...

The detection and analysis of sentiment in textual communication is a topic attracting attention in both academia and industry. In fact, thanks to the explosion of the Social Networks a wealth of information is produced every day. This huge amount of contents can be very helpful in assessing the general...

During the 2014 and 2019 political campaigns, the Indonesian people, who are predominantly Muslim, entered an era known as the era of digital society (digital society). Digital society is characterized using electronic means in almost all areas of life, including the 2014, and 2019 until presidential...

Elections during the Covid-19 pandemic are new in the history of modern politics. There are several adjustments in the implementation of elections, and one of them is the campaign stage. The campaign during the Covid-19 pandemic has severely restricted in-person meetings and prioritized the use of social...

In the current era of globalization, the existence of new media is very important because the multimedia aspect can be said to be the right means to communicate. Moreover, the presence of new media in the implementation of the Mayor Election of Semarang City (Pilwakot) on December 9, 2020 then became...

Social media has emerged as a powerful tool for enriching social interaction and fostering community engagement within higher education institutions. This study examines the role of social media in enhancing social interaction to support the achievement of the Sustainable Development Goals (SDGs) in...

Strategic orientation is a principle that guides, directs, and influences organizational activities that produce behavior to ensure organizational survival, performance, and innovation. Public sector organizations in the society 5.0 era have the potential to face various changes, environ-mental uncertainties,...

In this research work, we have performed Machine Learning and Lexicon Based Techniques to identify and analyze user’s expression or opinion on covid-19 vaccination from social media platform that is Twitter and acquainted the bulk tweets from 01 June 2021 to August 2021 using various twitter hashtags....

Indonesia seems to not be out of the crisis caused by natural and non-natural disasters, this indicates the need for a crisis communication strategy in the face of disaster. March 2020 Indonesia to become one of the positive countries Covid-19, requires a strategic approach and communication plan tailored...

Purpose The Korean wave is still a hot and interesting topic this decade. From the group, Exo switched to BTS and recently to NCT Dream. There is concern in Indonesia regarding consumer behavior regarding products from Korea or those carrying Korean ambassadors such as Somehinc. Therefore, this research...

The Covid-19 pandemic has become a global problem. In Indonesia, since the beginning of the pandemic, Muhammadiyah has taken a policy to prevent the spread of the virus. Muhammadiyah established the Muhammadiyah Covid-19 Command Center. To communicate the prevention and handling of Covid-19, the Muhammadiyah...

This study aims to determine how the National Board for Disaster Management and the National Search and Rescue Agency handle natural disasters during the COVID-19 pandemic through social media Twitter. This study uses NVIVO 12 plus for analyzing data using chart, cluster, and word frequency analysis....

Government communication during the Covid-19 pandemic must be carried out by paying attention to aspects of crisis communication by providing information to the public quickly, transparently, validly, neutrally, and consistently to maintain public trust in the government as the primary communicator in...

Spain has been characterised as one of the countries with the greatest affective polarisation. Divergences go from being political to fostering social division, and this phenomenon has been aggravated in social media during COVID-19. This article analyses the public discussion held on Twitter (now, X)...

The intensity of social media use by Indonesian Language and Literature Education students and the decrease in direct and in-depth interactions in the real world affect students’ interest in learning. This study aims to determine the impact, factors and role of social media instagran, twitter and tiktok...

In order to improve communication effectiveness, the performance of source, message, channel, and receiver is necessary. In agricultural extension and communication, the channels become very important that the extension agent as a source can carry out the technology transfer successfully. Not only mass...

Inquiry-based learning (IBL) is based on students` enquire of different situations and formulate relating questions. Experi-mental activity from real-life chemistry using school-measuring equipment con-taining spectrometer connected to com-puter was piloted with 25 in-service teachers attending course...

Social media like Facebook, Twitter, Instagram, G Plus, Tumblr and Blogs have been used widely in business nowadays and it grows day by day especially when customers can purchase the products just by one click. Therefore, this study is designed to briefly review the use of social media on promoting business,...

This study examines the evolving landscape of Environmental, Social, and Governance (ESG) considerations through a comprehensive multi-stakeholder analysis of perspectives from Forbes Top 100 corporations, public discourse (Twitter, 2 lac posts), media coverage (1,250 articles), academic research (208...

Social media platforms such as Facebook, Twitter, MySpace, Linkedln, and Youtube have attracted substantial number of users, many of whom spend several hours daily on these platforms. These platforms have therefore become fertile grounds for marketers/advertisers to target different types of customers....

This essay introduces the formation of behavioral finance, which considers psychological factors on investor’s behaviors to explain anomalies in the traditional finance. Using the first market bubble — tulip mania in 17 century as an example to see how irrational behavior affects the stock market. The...

This study aimed to find out the communication model and pattern of the governors of Central Java and East Java through Twitter. The primary data in this study were digital big data, namely Twitter. This study employed a descriptive qualitative approach and e Nvivo 12 Plus research software to carry...

Twitter has become one of the most popular social media, and quick in providing information to wider community. This study examines the followers of an anonymous account on Twitter that reveals a personal scandal amin illegal cases which happen to the former director of a largest national company. Using...

This research essay explores social media’s role in purchasing luxury products by focusing on Louis Vuitton (LV) as a case study. The essay reviews relevant literature on luxury marketing and new media, discussing LV’s historical development and brand message as a leading luxury brand. Then this research...

Gender information, as a crucial part of human demographics, is valuable for its abundant connotations and potential applications. Though much effort has been made on the problem of gender inference, most existing methods are highly dependent on data from specific sources, like Twitter, and are difficult...

Social media has become one of the popular media in building a political image. In the case of Indonesia, almost all political parties have an official social media account that is not only used as a means to share information to its follower but also to build a political image. One of the largest parties...

To analyze the major factors influencing user acceptance in using mobile banking, this current study integrates the Technology Acceptance Model (TAM) model with risk (privacy, financial, security, and time risk), trust, and attitude constructs. This research employed a quantitative approach through an...

In this paper, we proposed a real-time road boundary detection method in com-plex urban road environment. The detec-tion difficulty lies in road wear, both exis-tence of marked and unmarked boundary and low-resolution vision. The idea of the algorithm is to extract the road surface firstly using improved...

In the paper, a wireless feature extraction system for cloud-dust based intelligent system using embedded wavelet packet method is developed. In order to decrease the massive transmission data form re-ceivers and transmitters of wireless sen-sors network, we reduce the data dimen-sions of sensors using...

Currently, social media are attracting more and more active users, therefore it is not surprising that almost every company has corporate accounts on VK, Facebook, Instagram, LinkedIn or Twitter. But due to the huge number of paid ads, posts, advertising campaigns and questionnaires aimed at increasing...

This study investigates the effective use of digital platforms by UN Women Australia to engage with the public and advocate for gender equality. It examines how the organization tailors its online communication strategies across various social media channels, such as Facebook, Twitter, Instagram, and...

Based on the primary survey, the knowledge, the attitude and the behavior on household waste management at Cililitan was well adequate but there are still residents who have not managed household waste properly. Infrastructure, community, and organization readiness are important in making sustainable...

This study is motivated by author’s interest in political communication activity which recently happens on social media, one of which is Twitter. Social media has grown to become one of the most popular media today, and also become one of the most popular platforms for political communication. Political...

In order to guarantee the quality of the student's skill level and the acquisition level of knowledge, we have developed the embedded technology skill standards for national colleges of technology in Ja-pan based on syllabus data. In this paper, the function and implementation of a syllabus feature extraction...

Network text mining analysis is an important method for the evaluation of tourism destination image, through the collection, screening and analysis of network data, the tourists' perceptual information can be obtained, the attributes and characteristics of tourism destination image can be studied and...

Everyone in this modern and technology-prone era relies on various online news sources for quick access of information. In addition, with the rise in popularity of social networking sites, within a short span of time, rumors circulate quickly among millions of users. Fake news is a threat to democratic...

The lack of adoption data posed difficulties for social media researchers and resulted in scant social media studies focusing on forecasting models. To broach the subject, this study put efforts in studying the benchmark transnational enterprises and collecting the first-hand adoption time data through...

The purpose of this study is to analyze the reactions of netizens to prank cases FD from the point of view of forensic linguistics. Research methods used in research “Forensic Linguistic View Regarding Warganet’s Reaction To This Garbage Prank Case” is a qualitative descriptive research. Sources of data...

Information sharing throughout the globe or universe has become a characteristic of social media. There has been a lot of research into the classification of sentiments. In this study, Twitter has been mined for unstructured Gofood Reviews data. It has been preprocessed to analyze the reviews’ sentiment...

This study reports preliminary overview on the possibilities of utilizing social media in Indonesian out-of-class language learning, mainly focusing on exploring how university students define the kinds of social media and examining the potential uses of social media to be promoted. The study employed...

Today the development and progress in the field of science and technology (Science and Technology) are growing rapidly. Thanks to the development of advances in science and technology, humans can create tools and equipment that are more modern and great for various activities, so that in daily activities...

The article describes a marketing study of commercial vehicle consumers’ preferences, performed with a view to improve the products of the GAZ Group. In the beginning of the article there’s a description of the Russian automobile market status as of the end of 2017, stating the basic development trends....