Proceedings of the International Conference on Public Organization (ICONPO 2021)

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Analysis of The Governor’s Communication Model on Twitter

Authors
Rendi Eko Budi Setiawan1, *, Suswanta2, suswanta@umy.ac.id
1Student of Master’s Program of Government Affairs and Administration, Universitas Muhammadiyah Yogyakarta, Indonesia
2Lecturer of Master’s Program of Government Affairs and Administration, Universitas Muhammadiyah Yogyakarta, Indonesia
*Corresponding author. Email: setiawanrendi20@gmail.com
Corresponding Author
Rendi Eko Budi Setiawan
Available Online 1 March 2022.
DOI
10.2991/aebmr.k.220209.028How to use a DOI?
Keywords
Governor; Twitter; Political Communication; Echo Chamber
Abstract

This study aimed to find out the communication model and pattern of the governors of Central Java and East Java through Twitter. The primary data in this study were digital big data, namely Twitter. This study employed a descriptive qualitative approach and e Nvivo 12 Plus research software to carry out the analysis. Several findings were found in this study. First, the governor’s communication model inTwitter has a two-way interaction character. Second, Central Java and East Java governors conducted an echo chamber to create digital conversations with civil society by utilizing the mention, hashtag, tweet, and retweet features on Twitter. Third, the governor can socialize or distribute information related to government leadership on Twitter. Fourth, Twitter helps governors or government digital services by crowdsourcing methods with Twitter social media.

Copyright
© 2022 The Authors. Published by Atlantis Press International B.V.
Open Access
This is an open access article under the CC BY-NC license.

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Volume Title
Proceedings of the International Conference on Public Organization (ICONPO 2021)
Series
Advances in Economics, Business and Management Research
Publication Date
1 March 2022
ISBN
978-94-6239-544-2
ISSN
2352-5428
DOI
10.2991/aebmr.k.220209.028How to use a DOI?
Copyright
© 2022 The Authors. Published by Atlantis Press International B.V.
Open Access
This is an open access article under the CC BY-NC license.

Cite this article

risenwbib
TY  - CONF
AU  - Rendi Eko Budi Setiawan
AU  - Suswanta
PY  - 2022
DA  - 2022/03/01
TI  - Analysis of The Governor’s Communication Model on Twitter
BT  - Proceedings of the International Conference on Public Organization (ICONPO 2021)
PB  - Atlantis Press
SP  - 215
EP  - 219
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.220209.028
DO  - 10.2991/aebmr.k.220209.028
ID  - Setiawan2022
ER  -