The UN Women Australia’s Multifaceted Engagement in the Public Sphere
- DOI
- 10.2991/978-2-38476-222-4_24How to use a DOI?
- Keywords
- UN Women Australia; Public Sphere; Digital Platforms; Gender Equality; Civic Engagement; Social Media Strategy
- Abstract
This study investigates the effective use of digital platforms by UN Women Australia to engage with the public and advocate for gender equality. It examines how the organization tailors its online communication strategies across various social media channels, such as Facebook, Twitter, Instagram, and YouTube, to resonate with diverse audiences. The research assesses the impact of these approaches on public opinion, civic involvement, and policy influence. Findings suggest that each platform plays a unique role in the digital ecosystem, contributing to meaningful public engagement with gender issues. The implications for the public sphere and the broader discourse of digital communication are discussed. The study highlights the importance of leveraging digital platforms for social change and proposes a strategic model for other organizations’ digital advocacy.
- Copyright
- © 2024 The Author(s)
- Open Access
- Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.
Cite this article
TY - CONF AU - Xuan Yin PY - 2024 DA - 2024/03/26 TI - The UN Women Australia’s Multifaceted Engagement in the Public Sphere BT - Proceedings of the 3rd International Conference on Culture, Design and Social Development (CDSD 2023) PB - Atlantis Press SP - 206 EP - 212 SN - 2352-5398 UR - https://doi.org/10.2991/978-2-38476-222-4_24 DO - 10.2991/978-2-38476-222-4_24 ID - Yin2024 ER -