Proceedings of the 3rd International Conference on Education for All (ICEDUALL 2023)

The meaning of implications on banners and billboards in learning Class XII Ad Text

Authors
Ajeng Lintang Lutfiah1, *, Yunita Yunita1, Okky Putri Rahmawati1
1Faculty of Training and Education, Universitas Muhammadiyah Surakarta, Surakarta, Indonesia
*Corresponding author. Email: a310200113@stundent.ums.ac.id
Corresponding Author
Ajeng Lintang Lutfiah
Available Online 28 May 2024.
DOI
10.2991/978-2-38476-226-2_19How to use a DOI?
Keywords
advertising; learning; media
Abstract

Studying ad text is an indispensable requirement. In order to achieve the learning objectives, one of which is the need for teaching materials that are in accordance with the understanding and development of students. With the large selection of advertising text teaching materials, an educator must be careful in choosing them. The method used is descriptive qualitative by not changing the data and the data is presented in detail. The purpose of this study is to expand learning media by linking posters, billboards, and banners so that students think more critically. The results of this study indicate that learning Indonesian advertising text can use the media that has been mentioned.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 3rd International Conference on Education for All (ICEDUALL 2023)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
28 May 2024
ISBN
10.2991/978-2-38476-226-2_19
ISSN
2352-5398
DOI
10.2991/978-2-38476-226-2_19How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Ajeng Lintang Lutfiah
AU  - Yunita Yunita
AU  - Okky Putri Rahmawati
PY  - 2024
DA  - 2024/05/28
TI  - The meaning of implications on banners and billboards in learning Class XII Ad Text
BT  - Proceedings of the 3rd International Conference on Education for All (ICEDUALL 2023)
PB  - Atlantis Press
SP  - 229
EP  - 240
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-226-2_19
DO  - 10.2991/978-2-38476-226-2_19
ID  - Lutfiah2024
ER  -