Proceedings of the 2024 3rd International Conference on Artificial Intelligence, Internet and Digital Economy (ICAID 2024)

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New Media Operation: Art of Content Innovation and User Interaction

Authors
Weiqiang Li1, *, Pengcheng Xie1, Sheng Zeng1
1Zhanjiang University of Science and Technology, Zhanjiang, China
*Corresponding author. Email: 23160242@qq.com
Corresponding Author
Weiqiang Li
Available Online 31 August 2024.
DOI
10.2991/978-94-6463-490-7_48How to use a DOI?
Keywords
New Media Operation; Information Dissemination; Content Innovation
Abstract

This paper delves into the development, theoretical foundations, and significance of new media operation in contemporary information dissemination. It firstly introduces the background and significance of new media operation research, emphasizing the central role of content innovation and interactivity. It defines new media operation and analyzes its development trajectory and current trends, including the application of big data and artificial intelligence technologies. The paper also explores the theoretical framework of new media operation, its main strategies, and practical effects, while analyzing the challenges and opportunities currently faced. Finally, future research directions are proposed, including the evolution of new media, the integration of scientific journals with social media, and the in-depth operation of private domain traffic.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2024 3rd International Conference on Artificial Intelligence, Internet and Digital Economy (ICAID 2024)
Series
Atlantis Highlights in Intelligent Systems
Publication Date
31 August 2024
ISBN
978-94-6463-490-7
ISSN
2589-4919
DOI
10.2991/978-94-6463-490-7_48How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Weiqiang Li
AU  - Pengcheng Xie
AU  - Sheng Zeng
PY  - 2024
DA  - 2024/08/31
TI  - New Media Operation: Art of Content Innovation and User Interaction
BT  - Proceedings of the 2024 3rd International Conference on Artificial Intelligence, Internet and Digital Economy (ICAID 2024)
PB  - Atlantis Press
SP  - 436
EP  - 444
SN  - 2589-4919
UR  - https://doi.org/10.2991/978-94-6463-490-7_48
DO  - 10.2991/978-94-6463-490-7_48
ID  - Li2024
ER  -