Proceedings of the Tegal International Conference on Applied Social Science & Humanities (TICASSH 2022)

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Guest Perspective of Management Performance on Budget Hotel at Shah Alam Malaysia

Authors
Ahmad Pitra1, *, Revita Desi1, Agnemas Yusuf1, Ahmad Albattat2
1Faculty of Economy Business, Jakarta Global University, Depok, Indonesia
2Postgraduate Centre, Management and Science University, Shah Alam, Malaysia
*Corresponding author. Email: pitra@jgu.ac.id
Corresponding Author
Ahmad Pitra
Available Online 11 November 2022.
DOI
10.2991/978-2-494069-09-1_52How to use a DOI?
Keywords
Management_Performance; Guest_Perspective; Budget hotel
Abstract

In the current economic, the nation’s tourism industry recorded a positive tourist arrivals growth of +4.8% for the January–May 2019 period, registering a total of 10,954,014 tourist arrivals compared to 10,454,447 in the same period last year (Tourism Malaysia). Shah Alam is part of the good destination in Malaysia, in this place more than 184 hotels ready to stay. Therefore, businesses must always consider competitive strategies in maintaining customer satisfaction in order to create customer loyalty. Consistency in quality service, Cost, Restaurant, room Design, Public Area have a significant positive correlation with Guest satisfaction. The purpose of this paper is to propose a conceptual model of the factors that influence the Guest Satisfaction of “budget hotel” in Shah Alam, Malaysia, which was built based on extensive review of journals marketing and existing theories, Descriptive and analytical research methodology is applied in this research paper. This article provides two benefits: first, the theory expands knowledge and strengthens understanding of the factors that influence Guest Satisfaction, Second, Contributions to managerial concepts, papers this is to be a resource for decision makers in maintaining the sustainability of their hotel business.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the Tegal International Conference on Applied Social Science & Humanities (TICASSH 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
11 November 2022
ISBN
978-2-494069-09-1
ISSN
2352-5398
DOI
10.2991/978-2-494069-09-1_52How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Ahmad Pitra
AU  - Revita Desi
AU  - Agnemas Yusuf
AU  - Ahmad Albattat
PY  - 2022
DA  - 2022/11/11
TI  - Guest Perspective of Management Performance on Budget Hotel at Shah Alam Malaysia
BT  - Proceedings of the Tegal International Conference on Applied Social Science & Humanities (TICASSH 2022)
PB  - Atlantis Press
SP  - 446
EP  - 453
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-494069-09-1_52
DO  - 10.2991/978-2-494069-09-1_52
ID  - Pitra2022
ER  -