Proceedings of the 2024 3rd International Conference on Social Sciences and Humanities and Arts (SSHA 2024)

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Multidimensional Integration: Exploring the Practical Education of Broadcasting and Hosting Art in the Era of Integrated Media - A Case Study of “CCTV Host Competition”

Authors
Qianbubei Wang1, *
1Nanjing University of the Arts, Bachelor, Master, Broadcasting and Hosting Art Major, Nanjing Forestry University Metasequoia Art Troupe Instructor, Nanjing City, Jiangsu Province, 21000, China
*Corresponding author. Email: 970737668@qq.com
Corresponding Author
Qianbubei Wang
Available Online 21 June 2024.
DOI
10.2991/978-2-38476-259-0_115How to use a DOI?
Keywords
Convergence media era; broadcasting and hosting; practical education; CCTV Host Competition
Abstract

In the era of integrated media, the broadcasting and hosting arts profession should focus on the comprehensive qualities of media professionals and their ability to adapt to the multimedia environment. This requires a fusion of multiple disciplines and dimensions, emphasizing the importance of practical education. This article combines the segment settings, and platform data of the “2023 CCTV Host Competition” to explore the practical education of broadcasting and hosting arts in the era of integrated media. It aims to achieve the transition from teaching to nurturing, in order to cultivate new media professionals who possess knowledge of various industries and have a global perspective in communication.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2024 3rd International Conference on Social Sciences and Humanities and Arts (SSHA 2024)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
21 June 2024
ISBN
978-2-38476-259-0
ISSN
2352-5398
DOI
10.2991/978-2-38476-259-0_115How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Qianbubei Wang
PY  - 2024
DA  - 2024/06/21
TI  - Multidimensional Integration: Exploring the Practical Education of Broadcasting and Hosting Art in the Era of Integrated Media - A Case Study of “CCTV Host Competition”
BT  - Proceedings of the 2024 3rd International Conference on Social Sciences and Humanities and Arts (SSHA 2024)
PB  - Atlantis Press
SP  - 1100
EP  - 1109
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-259-0_115
DO  - 10.2991/978-2-38476-259-0_115
ID  - Wang2024
ER  -