Innovation Research on Red Culture Industry of Jiangxi Province Based on Tourism Cluster Industries

DOI

10.2991/snce-18.2018.227How to use a DOI?

Keywords

Tourism industrial clusters; Red; Developing mode; Innovation

Abstract

Objective: This research aims to help explore the theoretical and practical development of Red Tourism Industry in Jiangxi Province, to further improve Red Cultural Industry’s cluster degree and make full use of its cluster effect, to strengthen the self-innovation advantages of Red Culture Industry, to form multi-industrial, cross-regional and brand competitive leading industries, and finally to push forward the sustainable development of Jiangxi’s Red Cultural Industry. Methods: Through observation and historical analysis, this research adopts a series of methods such as doing interviews, surveys and individual case analysis, explores and analyzes the developing law of Red Cultural Industry. Results: According to the surveys, tourism economy has been developing steadily. In 2012, there were only about 25 million domestic tourists while by the first half of the year 2017, the number has risen to 2.537 billion, nearly one hundred times more than that of 2012; In 2012, the domestic tourism revenue was around 20 billion yuan while by the first half of the year 2017, the number has risen to 2.17 trillion yuan, also more than one hundred times bigger than that of 2012. All the figures point out the good results brought by cluster industries in tourism. However, the development of Tourism is also influenced by some other factors. So how well cluster industry has played in Red Culture Tourism’s development are also still needs further and deeper investigation and analysis. Conclusion: Industry cluster is an industrial chain associated with enterprises, research and development and service organizations in specific regions. Through the division of labor, cooperation and collaborative innovation, it forms a multi-industrial, cross-regional and internationally competitive industrial organization. Based on the perspective of industrial clusters, the upgrading research of Red Tourism Industry’s developing mode not only promotes the rapid and sustainable economic development of Red Tourism in industrial cluster zones, but also bears great significance in the theoretical structural construction of Red Tourism Industrial Clusters and its practical use in reality.

Copyright

© 2018, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Yingwei Su
AU  - Xiaoyan Pan
PY  - 2018/05
DA  - 2018/05
TI  - Innovation Research on Red Culture Industry of Jiangxi Province Based on Tourism Cluster Industries
BT  - Proceedings of the 8th International Conference on Social Network, Communication and Education (SNCE 2018)
PB  - Atlantis Press
SP  - 1096
EP  - 1102
SN  - 2352-538X
UR  - https://doi.org/10.2991/snce-18.2018.227
DO  - 10.2991/snce-18.2018.227
ID  - Su2018/05
ER  -