Proceedings of the 6th Open Society Conference (OSC 2024)

Global and Local Cultural Contestation in the Digital Age: Indonesian Gen Z’s Responses to Foreign Cultures and National Identity

Authors
Irsanti Widuri Asih1, *, Sakina Nusarifa Tantri1, Suci Rahmawati Prima1
1Universitas Terbuka, Tangerang Selatan, Indonesia
*Corresponding author. Email: irsanti@ecampus.ut.ac.id
Corresponding Author
Irsanti Widuri Asih
Available Online 25 December 2024.
DOI
10.2991/978-2-38476-340-5_11How to use a DOI?
Keywords
Ethnocentrism; Information Society; Multiculturalism; Social Globalization; Social Media
Abstract

Social globalization has become inevitable in today’s information society. Social media plays a growing role as an apparatus for transforming society into global citizens with significant exposure to foreign cultures. This article examines the multicultural experiences of Generation Z in Indonesia through social media, focusing on the contestation between foreign cultural exposure and their love for Indonesia’s national culture. Using qualitative methods, the research data were collected through in-depth interviews with three informants who have interacted extensively with foreign cultures. The findings reveal that the informants have been intensely exposed to foreign cultures, especially Korean, Japanese, and global lifestyle trends. Social media algorithms play a significant role in amplifying their exposure to global culture. Despite this, they maintain a strong love for Indonesian culture. They acknowledge that the forces of globalization may shift their national cultural identity. However, they hope Indonesia will strategically and creatively respond to this challenge by promoting and globalizing its culture through digital technology, particularly for Generation Z.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 6th Open Society Conference (OSC 2024)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
25 December 2024
ISBN
978-2-38476-340-5
ISSN
2352-5398
DOI
10.2991/978-2-38476-340-5_11How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Irsanti Widuri Asih
AU  - Sakina Nusarifa Tantri
AU  - Suci Rahmawati Prima
PY  - 2024
DA  - 2024/12/25
TI  - Global and Local Cultural Contestation in the Digital Age: Indonesian Gen Z’s Responses to Foreign Cultures and National Identity
BT  - Proceedings of the 6th Open Society Conference (OSC 2024)
PB  - Atlantis Press
SP  - 122
EP  - 130
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-340-5_11
DO  - 10.2991/978-2-38476-340-5_11
ID  - Asih2024
ER  -