Proceedings of the 2nd International Interdisciplinary Conference on Environmental Sciences and Sustainable Developments (IICESSD) 2022 Education and Green Economy (IICESSD EGE 2022)

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The Influence of Tourist Attraction and Destination Image on the Interest in Revisiting the Bone Bula Tourist Attraction in Donggala District with Visitor Satisfaction as an Intervening Variable

Authors
Enki Nainggolan1, Nirwan1, Farid1, Nur Rizky1, Suryadi Hadi1, *, Roy Irawan Mendi1
1Management Study Program, Faculty of Economy and Business, Tadulako University, Palu, Indonesia
*Corresponding author. Email: suryadihadi@untad.ac.id
Corresponding Author
Suryadi Hadi
Available Online 31 December 2023.
DOI
10.2991/978-2-38476-172-2_29How to use a DOI?
Keywords
tourist attraction; destination image; interest in revisiting; visitor satisfaction
Abstract

This study aims to determine and analyse the effect of tourist attraction and destination image on return visit interest at Bone Bula Beach tourist attraction in Donggala Regency with visitor satisfaction as an intervening variable. The type of research used is associative quantitative. The population in this study who have visited more than once with a non-probability sampling technique, namely 96 respondents. The data analysis method uses Partial Least Square (PLS) with SmartPLS 3.0 software. The results showed that the tourist attraction variable had a significant effect on return visit interest, the destination image variable had a significant effect on return visit interest, tourist attraction had a significant effect on visitor satisfaction, destination image had a significant effect on visitor satisfaction, visitor satisfaction had a significant effect on return visit interest, the tourist attraction variable did not have a significant effect on return visit interest through visitor satisfaction, and the destination image variable had a significant effect on return visit interest through visitor satisfaction.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2nd International Interdisciplinary Conference on Environmental Sciences and Sustainable Developments (IICESSD) 2022 Education and Green Economy (IICESSD EGE 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
31 December 2023
ISBN
978-2-38476-172-2
ISSN
2352-5398
DOI
10.2991/978-2-38476-172-2_29How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Enki Nainggolan
AU  - Nirwan
AU  - Farid
AU  - Nur Rizky
AU  - Suryadi Hadi
AU  - Roy Irawan Mendi
PY  - 2023
DA  - 2023/12/31
TI  - The Influence of Tourist Attraction and Destination Image on the Interest in Revisiting the Bone Bula Tourist Attraction in Donggala District with Visitor Satisfaction as an Intervening Variable
BT  - Proceedings of the 2nd International Interdisciplinary Conference on Environmental Sciences and Sustainable Developments (IICESSD)  2022 Education and Green Economy (IICESSD EGE 2022)
PB  - Atlantis Press
SP  - 186
EP  - 192
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-172-2_29
DO  - 10.2991/978-2-38476-172-2_29
ID  - Nainggolan2023
ER  -