Sustainable Partnership Between Farmers and Companies in the PT Sido Muncul Tbk Spice Village Program

DOI

10.2991/978-2-38476-228-6_47How to use a DOI?

Keywords

Farmers; Companies; CSR and Partnership

Abstract

The Spice Village Program has been a partnership program between farmers and PT Sido Muncul since 2014 to improve farmers’ welfare and ensure the availability of raw materials. The sustainability of the partnership program is largely determined by the relationships that exist and the roles of the stakeholders involved. The concept of the Triple Bottom Line (TBL) by Elkington is closely related to the sustainability of the CSR program because in addition to profit the company also pays attention to people and the planet (3P). The stakeholder theory is used to analyze the role of stakeholders involved in the Spice Village Partnership program. This research aims to analyze PT Sidomuncul’s CSR program and analyze the partnership pattern between cardamom farmers and the company. The research method uses qualitative research data analyzed using the interactive model according to Miles and Huberman through the stages: (1) Data Collection; (2) Data presentation (3) Data reduction and (4) Conclusion. Data collection uses observation, in-depth interviews, and documentation. Primary data was obtained through interviews with the company and administrators of the Kridoyuono farmer group in Cilongok Banyumas. Secondary data is used to complement primary data obtained through documents related to PT Sido Muncul’s CSR (Annual Report and Sustainability Report) and other related documents. The results of the research show that the CSR carried out by PT Sido Muncul aims to increase the capacity of partner farmers through community development programs. The CSR program continues with the farmer partnership program so that in addition to implementing TBL (people, profit, planet) partnerships are also added. The stakeholders who play a role in this program are companies, farmers, farmer groups, and the government. The partnership pattern that is formed is integrative which makes the relationship between partners need each other where farmers become raw material suppliers for the herbal medicine industry and companies get supplies of quality raw materials.

Copyright

© 2024 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Sekar Inten Mulyani
AU  - Ravik Karsidi
AU  - Drajat Tri Kartono
AU  - Sapja Anantanyu
PY  - 2024
DA  - 2024/06/12
TI  - Sustainable Partnership Between Farmers and Companies in the PT Sido Muncul Tbk Spice Village Program
BT  - Proceedings of the International Conference on Multidisciplinary Studies (ICoMSi 2023)
PB  - Atlantis Press
SP  - 565
EP  - 575
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-228-6_47
DO  - 10.2991/978-2-38476-228-6_47
ID  - Mulyani2024
ER  -