The Factor Influencing Customer Satisfaction in Health Insurance Companies
- DOI
- 10.2991/aebmr.k.200108.028How to use a DOI?
- Keywords
- Consumer Satisfaction, Health Insurance Companies, Service Quality
- Abstract
The aim of this research was to know the effect factor of participant satisfaction on health insurance companies. By using quantitative methods with descriptive and verification approaches. The test equipment used Structural Equation Modeling Partial Least Square (SEM-PLS) and questionnaire distributed to 100 respondents. The results obtained factors that affect participant satisfaction is the quality of service which is also influenced by tangibility, reliability, responsiveness, empathy, and assurances by testing the validity and reliability that meet the criteria. The results obtained are expected to be a reference in increasing participant satisfaction in health insurance companies.
- Copyright
- © 2020, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Alam Gumilang Ramadhan AU - Dedi Sulitiyo Soegoto PY - 2020 DA - 2020/01/13 TI - The Factor Influencing Customer Satisfaction in Health Insurance Companies BT - Proceedings of the International Conference on Business, Economic, Social Science, and Humanities – Economics, Business and Management Track (ICOBEST-EBM 2019) PB - Atlantis Press SP - 117 EP - 121 SN - 2352-5428 UR - https://doi.org/10.2991/aebmr.k.200108.028 DO - 10.2991/aebmr.k.200108.028 ID - Ramadhan2020 ER -