Proceedings of the 2024 5th International Conference on Management Science and Engineering Management (ICMSEM 2024)

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Mechanism and Path Analysis of Rural E-Commerce on Rural Economic Resilience

Authors
Zheng Yang1, *, Wen Lan1
1School of Business Administration, Liaoning University of Engineering and Technology, Huludao, Liaoning, China, 125105
*Corresponding author. Email: yzxxfe@163.com
Corresponding Author
Zheng Yang
Available Online 22 November 2024.
DOI
10.2991/978-94-6463-570-6_45How to use a DOI?
Keywords
Rural e-commerce; rural economic resilience; agricultural labor productivity; agricultural technological progress
Abstract

Rural e-commerce is an important driving force to promote rural economic resilience and empower rural revitalization, aiming to provide a theoretical basis for the development of rural revitalization. Using the panel data of 30 provinces from 2000 to 2022, we choose the double fixed effect model and mediation test model to empirically analyze the impact and mechanism of rural e-commerce on rural economic resilience. Rural e-commerce has a positive promoting effect on rural economic resilience, and its promoting effect is more significant in the central and western part of the country and under the high education level, and the conclusion still holds after the robustness and endogeneity tests. Rural e-commerce indirectly enhances rural economic resilience through rural labor productivity and agricultural technology progress. Accordingly, suggestions are made to tailor the policy to the situation, strengthen the leadership of talents and accelerate the construction of network infrastructure.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2024 5th International Conference on Management Science and Engineering Management (ICMSEM 2024)
Series
Advances in Economics, Business and Management Research
Publication Date
22 November 2024
ISBN
978-94-6463-570-6
ISSN
2352-5428
DOI
10.2991/978-94-6463-570-6_45How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Zheng Yang
AU  - Wen Lan
PY  - 2024
DA  - 2024/11/22
TI  - Mechanism and Path Analysis of Rural E-Commerce on Rural Economic Resilience
BT  - Proceedings of the 2024 5th International Conference on Management Science and Engineering Management (ICMSEM 2024)
PB  - Atlantis Press
SP  - 462
EP  - 470
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-570-6_45
DO  - 10.2991/978-94-6463-570-6_45
ID  - Yang2024
ER  -