Identify International Market Competition Intensity Based on Social Network Analysis
- DOI
- 10.2991/978-94-6463-038-1_19How to use a DOI?
- Keywords
- international engineering; contractors; social network analysis; market competition
- Abstract
With the deep development of global economic integration, more and more engineering contractors are actively participating in the international engineering market. In this increasingly active, competitive and complex international engineering market, the intensity of market competition has become an important factor for international engineering contractors in accurately selecting overseas target markets. Although competition in international markets is a widely studied topic, current research on this aspect of the intensity of competition in international markets is not sufficiently advanced. This paper takes the data related to the international market selection of the world's largest 250 international engineering contractors in six different industries, such as transportation, water supply, power, manufacturing, industrial/petroleum, and general building, published by Engineering News Record in 2020, and adopts social network analysis to analyze the intensity of market competition through centrality index as a way to help international engineering contractors to better identify the target market when entering the international market.
- Copyright
- © 2023 The Author(s)
- Open Access
- Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.
Cite this article
TY - CONF AU - Ting Ting Zhang AU - Guang Hua Li PY - 2022 DA - 2022/12/15 TI - Identify International Market Competition Intensity Based on Social Network Analysis BT - Proceedings of the 2022 3rd International Conference on Management Science and Engineering Management (ICMSEM 2022) PB - Atlantis Press SP - 184 EP - 193 SN - 2589-4943 UR - https://doi.org/10.2991/978-94-6463-038-1_19 DO - 10.2991/978-94-6463-038-1_19 ID - Zhang2022 ER -