Issues and Countermeasures of Microblog Sports Event Communication
Authors
Liguo Zheng
Corresponding Author
Liguo Zheng
Available Online June 2015.
- DOI
- 10.2991/icemct-15.2015.172How to use a DOI?
- Keywords
- Microblog, Sports event communication, Issue, Countermeasure
- Abstract
Microblog is a network communication tool generated under the historical background of internet prevailing. New pattern of sports event communication was also generated with this new tool: microblog. While providing a new platform for sports event, microblog also integrates modern elements to communication of sports event. In the communication process, microblog communication is promoted due to integration of positive energy. At the same time, it also improves the attention of more netizens to sports event. On this basis, the author mainly discussed relevant issues of microblog in sports event communication and relevant countermeasures.
- Copyright
- © 2015, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Liguo Zheng PY - 2015/06 DA - 2015/06 TI - Issues and Countermeasures of Microblog Sports Event Communication BT - Proceedings of the 2015 International Conference on Education, Management and Computing Technology PB - Atlantis Press SP - 816 EP - 819 SN - 2352-5398 UR - https://doi.org/10.2991/icemct-15.2015.172 DO - 10.2991/icemct-15.2015.172 ID - Zheng2015/06 ER -