A Study on the Publicity Translation in the Context of Global Epidemic from the Perspective of Thick Translation
- DOI
- 10.2991/assehr.k.220306.020How to use a DOI?
- Keywords
- Thick translation; Paratext theory; Fighting Covid-19: China in Action; Publicity translation
- Abstract
Thick translation is a concept related to cultural communication. It was first proposed by American translation theorist Anthony Appiah in 1993. [1] Nowadays, thick translation is an effective way to realize Chinese culture going out and carrying out publicity translation. At present, the Covid-19 epidemic continues to spread all over the world. In order to record the great course of the Chinese people’s struggle against the epidemic, share China’s action and experience in fighting the epidemic with the international community, and clarify the Chinese concept and Chinese proposition of global anti-epidemic, the State Council Information Office, PRC issued the Fighting Covid-19: China in Action on June 7, 2020. This article takes the Fighting Covid-19: China in Action and its translation version as the research object, summarizes the types and specific implementation methods of thick translation based on the paratext theory, and analyzes the cultural phenomena revealed in the Fighting Covid-19: China in Action. So, the future translation could better consider these factors to promote the communication of Chinese wit and wisdom.
- Copyright
- © 2022 The Authors. Published by Atlantis Press SARL.
- Open Access
- This is an open access article under the CC BY-NC license.
Cite this article
TY - CONF AU - Jingwei Guan AU - Qiqi Cui AU - Hongling Que PY - 2022 DA - 2022/03/30 TI - A Study on the Publicity Translation in the Context of Global Epidemic from the Perspective of Thick Translation BT - Proceedings of the 8th International Conference on Education, Language, Art and Inter-cultural Communication (ICELAIC 2021) PB - Atlantis Press SP - 126 EP - 131 SN - 2352-5398 UR - https://doi.org/10.2991/assehr.k.220306.020 DO - 10.2991/assehr.k.220306.020 ID - Guan2022 ER -