Uncovering Women’s Empowerment in The Ecotourism Sector for Sustainable Livelihood – Case Study of Candirejo Village Cooperative System

DOI

10.2991/978-94-6463-522-5_8How to use a DOI?

Keywords

Candirejo Tourism Village; Sustainable Livelihood; Women Empowerment

Abstract

Tourism and creative economy sectors as one of the fastest-growing industries in Indonesia are currently dominated by women workers. These sectors continue to encourage the number of tourism villages and increase job creation. The role of women in tourism village needs to be optimized as basic resources in creating sustainable livelihood. This study aims to determine women’s empowerment strategies as part of the development of Candirejo tourism village. This research uses a descriptive method with a case study approach. Data was collected through in-depth interviews with 10 women who worked in the Candirejo tourism village including cooperative officers and business partners. The data analysis process includes reduction, display, and conclusions. The research results show that women’s empowerment strategies in the Candirejo tourism village are carried out through involvement in various productive businesses such as local guides, homestays, home industry (foods and crafts), and traditional arts. Women’s empowerment in the tourism village cooperative system consists of ecotourism training, coaching, and optimizing the green marketing of partners’ products. The conclusion is that the empowerment strategy carried out by the Candirejo tourism village cooperative system has built women’s independence from the economic perspective of an ecotourism framework to support sustainable livelihood for their future and community.

Copyright

© 2024 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Anis Susanti
AU  - Dwi Puji Astuti
AU  - Risanda Alirastra Budiantoro
AU  - Richatul Jannah
PY  - 2024
DA  - 2024/10/04
TI  - Uncovering Women’s Empowerment in The Ecotourism Sector for Sustainable Livelihood – Case Study of Candirejo Village Cooperative System
BT  - Proceedings of the International conference of Economics Business and Economics Education Science (ICE-BEES-24)
PB  - Atlantis Press
SP  - 97
EP  - 114
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-522-5_8
DO  - 10.2991/978-94-6463-522-5_8
ID  - Susanti2024
ER  -