Proceedings of the Third International Conference on Communication, Language, Literature, and Culture (ICCoLliC 2024)

AI Technology: A Lifeline for the Continuity of Art in the Millennial Era

Authors
Muhammad Haris Abd Azis1, *, Hishamudin Isam2
1Culture and Art Center, Universiti Utara Malaysia, Kedah, Malaysia
2School of Languages, Civilisation and Philosophy, Universiti Utara Malaysia, Kedah, Malaysia
*Corresponding author. Email: mharis@uum.edu.my
Corresponding Author
Muhammad Haris Abd Azis
Available Online 24 December 2024.
DOI
10.2991/978-2-38476-321-4_29How to use a DOI?
Keywords
Artificial intelligence (AI); Augmented Reality (AR); Virtual Reality (VR); art; digital era
Abstract

The advancement of artificial intelligence (AI) technology has had a significant impact on the art world, offering new opportunities for artists to remain relevant in the digital age. Art, as a vital element of human life, influences emotions and creative expression. This study aims to explain the importance of AI applications in art and explore how this technology can help artists develop and sustain their creative and innovative works. Based on a qualitative descriptive study (Taylor & Bogdan, 1984), the analysis was conducted by collecting data on phenomena occurring in a social environment. The researchers collected and analyzed documents such as discourse, articles related to AI technology, and works of art produced using AI technology. The data was discussed descriptively and presented with examples of art produced using AI technology. The findings, in the form of multiple inferences, have shown that the ability of AI technology to support the continuity of art in line with technological developments can be implemented in creating unique works of art, analyzing big data, presenting more interactive performances, and creating immersive experiences through Augmented Reality (AR) and Virtual Reality (VR) technology. Although still in the exploratory stage, AI offers great potential to transform the way humans create, work, and understand art, as well as ensuring the continuity of art in the millennial world.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the Third International Conference on Communication, Language, Literature, and Culture (ICCoLliC 2024)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
24 December 2024
ISBN
978-2-38476-321-4
ISSN
2352-5398
DOI
10.2991/978-2-38476-321-4_29How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Muhammad Haris Abd Azis
AU  - Hishamudin Isam
PY  - 2024
DA  - 2024/12/24
TI  - AI Technology: A Lifeline for the Continuity of Art in the Millennial Era
BT  - Proceedings of the Third International Conference on Communication, Language, Literature, and Culture (ICCoLliC 2024)
PB  - Atlantis Press
SP  - 392
EP  - 405
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-321-4_29
DO  - 10.2991/978-2-38476-321-4_29
ID  - Azis2024
ER  -