Tourist Commodities Development Integrated with Zhuhai’s Craft-Based Intangible Cultural Heritage

DOI

10.2991/978-94-6463-562-1_40How to use a DOI?

Keywords

tourism commodities; intangible cultural heritage; traditional crafts

Abstract

In this paper, we investigated the integration of craft-based intangible cultural heritage with tourist commodities. By examining the current state of intangible cultural heritage tourism commodity development and preservation in China, we seek to find a balance between maintaining cultural integrity and fostering innovation. Through a survey on the development of tourism commodities, we utilized SPSS statistical analysis in conjunction with consumer decision-making theory and behavior analysis to identify the challenges faced in developing Zhuhai’s craft-based tourism commodities. Furthermore, incorporating the application of digital technologies, we have formulated recommendations and strategies aimed at enhancing the design and development of these tourism commodities for further improvement.

Copyright

© 2024 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Hui Li
AU  - Haoyi Chen
PY  - 2024
DA  - 2024/11/13
TI  - Tourist Commodities Development Integrated with Zhuhai’s Craft-Based Intangible Cultural Heritage
BT  - Proceedings of the 2024 5th International Conference on Big Data and Social Sciences (ICBDSS 2024)
PB  - Atlantis Press
SP  - 446
EP  - 458
SN  - 2352-538X
UR  - https://doi.org/10.2991/978-94-6463-562-1_40
DO  - 10.2991/978-94-6463-562-1_40
ID  - Li2024
ER  -