Songah in the Cultural Tourism Industry

DOI

10.2991/assehr.k.210203.029How to use a DOI?

Keywords

cultural tourism industry, traditional arts, Songah

Abstract

Indonesia has 460 ethnicities which can be called a multicultural country. Cultural diversity is one of the things that can be developed in the field of tourism. Including art which is a part of culture can be used as a tourist attraction. One of them is the art of Songah in Citengah Village, Sumedang Regency. Efforts to develop arts into tourist attractions need to be carried out through cooperation between the community and the government, the promotion of tourist attractions, accessibility and facilities and infrastructure that support tourism activities. The purpose of this study is to describe the development of songah art in the cultural tourism industry as a tourist attraction. By using a qualitative approach and descriptive methods, it is revealed in depth about songah art in the tourism industry based on culture or local wisdom. The results of this study indicate that the development of songah art as a tourist attraction has an effect on the cultural tourism industry, and also affects the lives of the people who support the art. This is done by fulfilling the 4A elements which include Attraction, Accessibility, Amenities, and Ancillary Service.

Copyright

© 2021, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Ridwan
AU  - Tati Narawati
AU  - Uus Karwati
AU  - Yudi Sukmayadi
PY  - 2021
DA  - 2021/02/04
TI  - Songah in the Cultural Tourism Industry
BT  - Proceedings of the 3rd International Conference on Arts and Design Education (ICADE 2020)
PB  - Atlantis Press
SP  - 135
EP  - 138
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.210203.029
DO  - 10.2991/assehr.k.210203.029
ID  - 2021
ER  -