Proceedings of the 8th Global Conference on Business, Management, and Entrepreneurship (GCBME 2023)

The Moderating Effect of Entrepreneurial Culture on Entrepreneurial University Relationships with the Promotion of Innovation Mediated by Sustainability Development Goals

Authors
Candra Taufik1, 2, *, Hari Mulyadi1, Disman Disman1, Agus Rahayu1, Lili Adi Wibowo1, Khoirun Nisa Bahri1
1Universitas Pendidikan Indonesia, Bandung, Indonesia
2STMIK-AMIK Bandung, Bandung, Indonesia
*Corresponding author. Email: candra.taufik@upi.edu
Corresponding Author
Candra Taufik
Available Online 26 June 2024.
DOI
10.2991/978-94-6463-443-3_156How to use a DOI?
Keywords
Entrepreneurial Culture; Entrepreneurial University; Higher Education; Promotion Innovation; Sustainability Development Goals
Abstract

This research aims to obtain relationship solutions between entrepreneurial universities (EU) in increasing the promotion of innovation (IP) following plans to implement sustainability development goals (SDG) in an entrepreneurial culture (EC) environment in tertiary institutions. This research employed quantitative methods with secondary data using SPSS tools and the Hayes process model to measure the moderating effect of entrepreneurial culture on efforts to increase the promotion of innovation in higher education. The findings of this research revealed that entrepreneurial culture in universities significantly moderated the relationship between entrepreneurial universities and the promotion of innovation. To increase the impact of initiatives taken by entrepreneurial universities in increasing the promotion of innovation, entrepreneurial culture must be maintained and enhanced as best as possible. The moderating effect of entrepreneurial culture is a novelty in order to increase the promotion of innovation in universities that implement sustainability development goals.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 8th Global Conference on Business, Management, and Entrepreneurship (GCBME 2023)
Series
Advances in Economics, Business and Management Research
Publication Date
26 June 2024
ISBN
978-94-6463-443-3
ISSN
2352-5428
DOI
10.2991/978-94-6463-443-3_156How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Candra Taufik
AU  - Hari Mulyadi
AU  - Disman Disman
AU  - Agus Rahayu
AU  - Lili Adi Wibowo
AU  - Khoirun Nisa Bahri
PY  - 2024
DA  - 2024/06/26
TI  - The Moderating Effect of Entrepreneurial Culture on Entrepreneurial University Relationships with the Promotion of Innovation Mediated by Sustainability Development Goals
BT  - Proceedings of the 8th Global Conference on Business, Management, and Entrepreneurship (GCBME 2023)
PB  - Atlantis Press
SP  - 1270
EP  - 1275
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-443-3_156
DO  - 10.2991/978-94-6463-443-3_156
ID  - Taufik2024
ER  -