Antecedents of Employee Creativity in Entertainment Industry Employees

DOI

10.2991/978-2-38476-273-6_24How to use a DOI?

Keywords

Servant Leadership; Transformational Leadership; Organizational Citizenship Behavior; Employee Creativity

Abstract

This study investigates how leadership styles and employee characteristics influence creativity within Jakarta’s entertainment industry, a sector that thrives on innovation. The researchers surveyed 261 employees using a targeted sampling method to ensure the participants were relevant to the industry. To guarantee the validity and reliability of their findings, the researchers assessed the quality of the survey instrument. They then employed a statistical model, known as Structural Equation Modeling (SEM), to test their hypotheses. The results revealed a positive and significant relationship between servant leadership, transformational leadership, and both employee creativity and organizational citizenship behavior (OCB). In other words, when leaders demonstrate characteristics of servant leadership (putting employees first) and transformational leadership (inspiring and motivating employees), employees are more likely to exhibit positive behaviors that benefit the organization and foster their own creative thinking. This highlights the crucial role leadership plays in nurturing creativity within the competitive entertainment industry. By prioritizing these leadership styles, companies can empower their employees to innovate and contribute to the industry’s success.

Copyright

© 2024 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Netania Emilisa
AU  - Scheren Vandrea Sinaulan
AU  - Egabetha Amirah Yudhaputri
AU  - Cicely Delfina Harahap
AU  - Dietce Apriani
PY  - 2024
DA  - 2024/08/02
TI  - Antecedents of Employee Creativity in Entertainment Industry Employees
BT  - Proceedings of 5th Borobudur International Symposium on Humanities and Social Science 2023
PB  - Atlantis Press
SP  - 191
EP  - 207
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-273-6_24
DO  - 10.2991/978-2-38476-273-6_24
ID  - Emilisa2024
ER  -