Proceedings of the 4th Annual Civic Education Conference (ACEC 2022)

“Save Meratus”, the Motto of the Spirit Conserving Nature and Ancient Tradition in Hulu Seungai Tengah Regency

Authors
Berry Nahdian Forqan1, *
1Universitas Airlangga, Surabaya, Indonesia
*Corresponding author. Email: berry.n.forqan@gmail.com
Corresponding Author
Berry Nahdian Forqan
Available Online 28 August 2023.
DOI
10.2991/978-2-38476-096-1_8How to use a DOI?
Keywords
Environment; New Social Movement; Save Meratus
Abstract

Global environmental issues are in the spotlight of various parties in keeping the earth sustainable. As happened in Hulu Sungai Tengah district, by raising the slogan “save meratus” so that people are aware and care about natural threats that have a domino effect on various aspects of life. The slogan “save meratus” was able to enlighten the public in understanding the importance of preserving nature in order to remain sustainable, especially for the people in Hulu Sungai Regency. This study aims to analyze when and to what extent the slogan “save meratus” appears on the surface in enlightening the public about nature conservation. The method in this study uses discourse analysis. Data collection is done by looking at what media are campaigning for the #savemeratus symbol. The results of this study see that the #savemeratus symbol has entered various media, both social media and news media. The #savemeratus symbol has exceeded the initially expected limit. Through this symbol, the community is enlightened about the issue of the Meratus Mountain area and the importance of protecting the environment so that it remains sustainable.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 4th Annual Civic Education Conference (ACEC 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
28 August 2023
ISBN
978-2-38476-096-1
ISSN
2352-5398
DOI
10.2991/978-2-38476-096-1_8How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Berry Nahdian Forqan
PY  - 2023
DA  - 2023/08/28
TI  - “Save Meratus”, the Motto of the Spirit Conserving Nature and Ancient Tradition in Hulu Seungai Tengah Regency
BT  - Proceedings of the 4th Annual Civic Education Conference (ACEC 2022)
PB  - Atlantis Press
SP  - 63
EP  - 71
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-096-1_8
DO  - 10.2991/978-2-38476-096-1_8
ID  - Forqan2023
ER  -