Proceedings of the 1st World Conference on Social and Humanities Research (W-SHARE 2021)

Examining Farmers’ Intention Towards Conservation Cocoa Farm in Bone Regency by Using Theory of Planned Behavior

Authors
Awaluddin Awaluddin*, Bakhrani A. Rauf, Faizal Amir
School of Population and Environmental Education, Universitas Negeri Makassar, Makassar 90222, Indonesia
*Corresponding author. Email: awaluddinjunaid819@gmail.com
Corresponding Author
Awaluddin Awaluddin
Available Online 11 April 2022.
DOI
10.2991/assehr.k.220402.012How to use a DOI?
Keywords
Cocoa Farm; Conservation; Theory of Planned Behavior
Abstract

Cocoa is one of Indonesia’s critical agricultural commodities cultivated by an estimated one million farmers involved and is an economic force in rural areas. This study investigates smallholder farmers’ intention towards conservation activities on their cocoa farms. Conservation agriculture is an agroecological approach to crop production that is sustainable and resource-efficient. The framework of this study is focused on Ajzen’s theory of planned behavior (TPB) to test variables antecedent of farmer’s intention are Attitude, subjective norm, knowledge, perceived risk, and perceived behavior control toward farmer’s intention to conserve on their cocoa farm. Using quantitative research methodology, the self-administered questionnaire collected responses from 150 farmers across 3 villages in Lamuru Sub District of Bone Regency. Stratified random sampling is used, and to measure the relationship between variables, partial testing with T-test and simultaneous testing using the F-test were used. The results indicated that Perceived Risk and Perceived Behavior Control significantly affect farmers’ attention to practice conservation on cocoa farms. Furthermore, all antecedent variables, Attitude, Subjective Norm, Knowledge, Perceived risk, Perceived behavior control, simultaneously will have a significant effect on the intention of farmers to practice conservation on cocoa farms. Another finding the risks faced by the farmers in the study area and frequently experienced by farmers are pests and diseases attacks.

Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article distributed under the CC BY-NC 4.0 license.

Download article (PDF)

Volume Title
Proceedings of the 1st World Conference on Social and Humanities Research (W-SHARE 2021)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
11 April 2022
ISBN
978-94-6239-561-9
ISSN
2352-5398
DOI
10.2991/assehr.k.220402.012How to use a DOI?
Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article distributed under the CC BY-NC 4.0 license.

Cite this article

TY  - CONF
AU  - Awaluddin Awaluddin
AU  - Bakhrani A. Rauf
AU  - Faizal Amir
PY  - 2022
DA  - 2022/04/11
TI  - Examining Farmers’ Intention Towards Conservation Cocoa Farm in Bone Regency by Using Theory of Planned Behavior
BT  - Proceedings of the 1st World Conference on Social and Humanities Research (W-SHARE 2021)
PB  - Atlantis Press
SP  - 51
EP  - 56
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220402.012
DO  - 10.2991/assehr.k.220402.012
ID  - Awaluddin2022
ER  -