Proceedings of the Tegal International Conference on Applied Social Science & Humanities (TICASSH 2022)

Habituating Ecotourism as an Effort to Accelerate the Recovery of Indonesian Tourism

Authors
Maria Ulfah Catur Afriasih1, *, Rina Watye2
1Tourism Department, Hotel Management Study Program, Politeknik Negeri Media Kreatif Jakarta, Jakarta, Indonesia
2Desain Department, Fashion Design Study Program, Politeknik Negeri Media Kreatif Jakarta, Jakarta, Indonesia
*Corresponding author. Email: Mariaulfah@polimedia.ac.id
Corresponding Author
Maria Ulfah Catur Afriasih
Available Online 11 November 2022.
DOI
10.2991/978-2-494069-09-1_7How to use a DOI?
Keywords
Ecotourism; Planned behaviour; Environmentally friendly behavior; New environmental paradigm
Abstract

The development of ecotourism in Indonesia is increasingly in demand by the public. Ecotourism is a concept that combines ecological and environmental protection, as well as sustainable economic growth. This research looked at how environmental awareness, perceived environmental value, consumer effectiveness, and environmental attitudes influence and shaped ecologically friendly tourist behavior. This study uses an online survey conducted by taking a sample of 250 tourists. A descriptive-analytical research method and a qualitative approach were utilized in this study. This study takes an ethnographic approach, which is a type of research that looks at individuals in their natural environments. That method is qualitative research, which uses a variety of scientific methods to try to gain a comprehensive understanding of the phenomena experienced by the study participants by employing descriptions in the form of words and language in a natural setting. 2021 (Moleong). The findings revealed that: (1) there was a significant relationship between attitudes, perceived environmental values, and perceived consumer effectiveness. (2) Environmental awareness is influenced by how people see the environment. (3) Consumption's perceived efficacy has a significant influence on ecotourism. (4) The efficiency of consumption has a huge impact on ecotourism. Overall, the study results show that the cultivation of ecotourism habits provides a scientific foundation and academic assistance to accelerate Indonesian tourist recovery.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the Tegal International Conference on Applied Social Science & Humanities (TICASSH 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
11 November 2022
ISBN
978-2-494069-09-1
ISSN
2352-5398
DOI
10.2991/978-2-494069-09-1_7How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Maria Ulfah Catur Afriasih
AU  - Rina Watye
PY  - 2022
DA  - 2022/11/11
TI  - Habituating Ecotourism as an Effort to Accelerate the Recovery of Indonesian Tourism
BT  - Proceedings of the Tegal International Conference on Applied Social Science & Humanities (TICASSH 2022)
PB  - Atlantis Press
SP  - 42
EP  - 49
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-494069-09-1_7
DO  - 10.2991/978-2-494069-09-1_7
ID  - Afriasih2022
ER  -