Analysis of Ecotourism Competitiveness in Mountainous Areas - A Case Study of Xichang in China

DOI

10.2991/ssmi-19.2019.68How to use a DOI?

Keywords

Tourism competitiveness; Ecological tourism; Southwest mountain; Xichang City.

Abstract

Eco-tourism competitiveness of southwestern mountainous area is the key point of the construction of mountain ecological culture. Taking Xichang city as the research area, the statistical data from 2008 to 2017 were selected, and 12 indicators were selected from four aspects of tourism resource competitiveness (TRC), tourism constitutes competitiveness (TCC), tourism infrastructure competitiveness (TIC) and tourism social competitiveness (TSC), to build Xichang ecotourism competitiveness (ETC) evaluation index system. The index weight was calculated using Mean Square Deviation and the ecotourism competitiveness was calculated by linear weighting method. The results showed that : (1) the ETC of Xichang city had been strengthened during last decade; (2) the TCC, TIC and TRC in Xichang had been continuously improved in the past ten years; (3) During last decade, Xichang's TRC had only been strengthened since 2014. To better enhance the ETC of Xichang mountain city, the utility of tourism resources should be explored and enhanced continuously in the future, to promote the construction of ecological civilization in mountainous areas of southwest China.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Kejun Wu
AU  - Wujia Abei
AU  - Jinlong Chen
PY  - 2019/12
DA  - 2019/12
TI  - Analysis of Ecotourism Competitiveness in Mountainous Areas - A Case Study of Xichang in China
BT  - Proceedings of the 2nd International Symposium on Social Science and Management Innovation (SSMI 2019)
PB  - Atlantis Press
SP  - 263
EP  - 268
SN  - 2352-5398
UR  - https://doi.org/10.2991/ssmi-19.2019.68
DO  - 10.2991/ssmi-19.2019.68
ID  - Wu2019/12
ER  -