Proceedings of the 2023 2nd International Conference on Social Sciences and Humanities and Arts (SSHA 2023)

Analysis of E-commerce Development of Tiktok-Before and After the Epidemic

Authors
Xinning Dai1, *
1Lee Shau-Kee School of Business, Hong Kong Metropolitan University, Chendu, 518031, China
*Corresponding author. Email: 2459508558@qq.com
Corresponding Author
Xinning Dai
Available Online 11 July 2023.
DOI
10.2991/978-2-38476-062-6_135How to use a DOI?
Keywords
the epidemic; Tiktok; the e-commerce development
Abstract

With the maturity of Internet technology and the restrictions on traffic control in the context of COVID-19, e-commerce platforms and external media platforms such as Weibo, WeChat, and Tiktok are increasingly closely combined to seize the market using contactless transactions to achieve the transformation and upgrading of e-commerce marketing methods. The paper analyzes from three aspect.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2023 2nd International Conference on Social Sciences and Humanities and Arts (SSHA 2023)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
11 July 2023
ISBN
978-2-38476-062-6
ISSN
2352-5398
DOI
10.2991/978-2-38476-062-6_135How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Xinning Dai
PY  - 2023
DA  - 2023/07/11
TI  - Analysis of E-commerce Development of Tiktok-Before and After the Epidemic
BT  - Proceedings of the 2023 2nd International Conference on Social Sciences and Humanities and Arts (SSHA 2023)
PB  - Atlantis Press
SP  - 1047
EP  - 1052
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-062-6_135
DO  - 10.2991/978-2-38476-062-6_135
ID  - Dai2023
ER  -