IP Ecosystem Formation Based on Media Convergence Theory
Authors
Yu Hao
Corresponding Author
Yu Hao
Available Online December 2019.
- DOI
- 10.2991/sschd-19.2019.92How to use a DOI?
- Keywords
- Innovation ecosystem, IP, Media convergence.
- Abstract
In the Internet age, the emerging media promotes the multi-channel linkage communication of content with strong integration ability, and the development of technology brings new business possibilities. Majority internet enterprises have transferred to the internet literature area. Based on the perspective of media convergence, this paper analyzes the characteristics and components of IP ecosystem, defines the connotation of IP ecosystem of internet literature, and constructs the model of IP ecosystem from the four levels of technology, economy, organization and social culture of media convergence.
- Copyright
- © 2019, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Yu Hao PY - 2019/12 DA - 2019/12 TI - IP Ecosystem Formation Based on Media Convergence Theory BT - Proceedings of the 5th Annual International Conference on Social Science and Contemporary Humanity Development (SSCHD 2019) PB - Atlantis Press SP - 428 EP - 432 SN - 2352-5398 UR - https://doi.org/10.2991/sschd-19.2019.92 DO - 10.2991/sschd-19.2019.92 ID - Hao2019/12 ER -