Marketing Research on Demoraphic Structure and Customers Satisfaction of Flats in Dki Jakarta

DOI

10.2991/assehr.k.220407.115How to use a DOI?

Keywords

demoraphic structure; customers satisfaction; flats in Dki Jakarta

Abstract

In the last period, the housing issue has become a topic of conversation at every opportunity and are quite interesting for the wider community, because the house is one of the needs of every person. Some opinions access that the house still functions as a place to live not as a residence. The process of combining providers benefit for both parties and directs the bidders to carry one a more strategic and more targeted marketing process, so that in the planning process marketing research is often carried out to determine market segmentation and targeting the target market. Marketing research activity to find out market wants/needs or information about market condition that are useful for developing it. In general, living in an apartment is still a residence that has more benefits than problems. Although for the most part seem to need a process of adaptation, but gradually a comfortable atmosphere will be created through adjustments and encouragement from the corporate aspect of the apartment residents.

Copyright

© 2022 The Authors. Published by Atlantis Press SARL.

Open Access

This is an open access article distributed under the CC BY-NC 4.0 license.

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TY  - CONF
AU  - Muchdir A. R.
AU  - Lilik Suryaningsih
AU  - Siti Asriati
PY  - 2022
DA  - 2022/04/23
TI  - Marketing Research on Demoraphic Structure and Customers Satisfaction of Flats in Dki Jakarta
BT  - Proceedings of the 4th Social and Humanities Research Symposium (SoRes 2021)
PB  - Atlantis Press
SP  - 558
EP  - 563
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220407.115
DO  - 10.2991/assehr.k.220407.115
ID  - A.R.2022
ER  -