The Simulation Classroom Teaching Reform in "MOOC + SPOC": A Case Study of E-marketing

DOI

10.2991/sohe-19.2019.44How to use a DOI?

Keywords

MOOC+SPOC, E-marketing, Classroom Teaching Reform

Abstract

The paper expounded the teaching reform on fully simulated classroom of the course E-marketing under integration of “MOOC+SPOC”, analyzed its current teaching situation and problems, put forward a series of reforms and obtained some achievement in our college such as reform on curriculum arrangement, practical teaching system, teaching model, teaching methods & approach, and evaluation.There are some teaching achievements were achieved in Yiwu Industrial & Commercial College.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Qinqin Shan
PY  - 2019/05
DA  - 2019/05
TI  - The Simulation Classroom Teaching Reform in "MOOC + SPOC": A Case Study of E-marketing
BT  - Proceedings of the 2nd Symposium on Health and Education 2019 (SOHE 2019)
PB  - Atlantis Press
SP  - 255
EP  - 259
SN  - 2352-5398
UR  - https://doi.org/10.2991/sohe-19.2019.44
DO  - 10.2991/sohe-19.2019.44
ID  - Shan2019/05
ER  -