Proceedings of the Conference of Psychology and Flourishing Humanity (PFH 2022)

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The Effects of Self-control on Impulsive Buying During National Online Shopping Day Celebration on Students of State University in Malang

Authors
Fitri Jalilah Siregar1, *, Abd Hamid Cholili1
1Maulana Malik Ibrahim Islamic State University Malang, Malang, Indonesia
*Corresponding author. Email: hamidcholili@uin-malang.ac.id
Corresponding Author
Fitri Jalilah Siregar
Available Online 31 March 2023.
DOI
10.2991/978-2-38476-032-9_28How to use a DOI?
Keywords
Impulsive Buying; Self-control; Online Shopping; National Online Shopping Day Celebration
Abstract

Indonesia’s national online shopping day celebration has triggered consumers to buy impulsively. This tendency of impulsive buying could be restrained through good self-control on individuals. Therefore, this research aimed to identify the effects of impulsive buying level, self-control level, and effects of self-control to impulsive buying on students of State Universities in Malang during the national online shopping day celebration. This research used instruments modified from aspects of impulsive buying proposed by Verplanken & Herabadi (2001) and aspects of self-control proposed by Tangney, Baumeister & Boone (2004) on about 177 student samples taken in proportionate stratified sampling method. The validity of the impulsive buying instrument moved from 0,115 – 0,808 with a reliability (Cronbach’s Alpha) of about 0,848.

Meanwhile, the validity of the self-control instrument moved from 0,403 – 0,684 with a reliability of about 0,898. The research finding referred to negative effects between two variables examined in this research with regression coefficient value -0,509 (p < 0,05). Most respondents generally dominated the mediate category on each variable or dimension.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the Conference of Psychology and Flourishing Humanity (PFH 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
31 March 2023
ISBN
978-2-38476-032-9
ISSN
2352-5398
DOI
10.2991/978-2-38476-032-9_28How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Fitri Jalilah Siregar
AU  - Abd Hamid Cholili
PY  - 2023
DA  - 2023/03/31
TI  - The Effects of Self-control on Impulsive Buying During National Online Shopping Day Celebration on Students of State University in Malang
BT  - Proceedings of the Conference of Psychology and Flourishing Humanity (PFH 2022)
PB  - Atlantis Press
SP  - 280
EP  - 285
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-032-9_28
DO  - 10.2991/978-2-38476-032-9_28
ID  - Siregar2023
ER  -