Exploration of Official We-chat Business Practice of University Library Manifestation

DOI

10.2991/msetasse-15.2015.170How to use a DOI?

Keywords

University; Library; We-chat; Official management

Abstract

With the continuous development of social economy, incessant progress of electronic information technology as well as the popularization of the Internet, We-chat has been widely applied in information service of university libraries gradually. Universities take advantage of We-chat to operate libraries. In this way, it can change the traditional publicity ways and has great publicity effects; in the meantime, utilizing We-chat can realize functions such as holding inquiry and renewal of books, thereby improving service quality of books; besides, utilizing We-chat can realize close communication with users and shorten the distance between the two parties; lastly, utilizing We-chat for prize quiz and other activities can strengthen communication and cooperation of both parties. This paper first introduces the concept and characteristics of We-chat as well as the current situation of university library official We-chat; then, it discusses the application of We-chat in libraries, hoping to provide some references for university libraries official We-chat.

Copyright

© 2015, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Zhiyuan Zhao
PY  - 2015/11
DA  - 2015/11
TI  - Exploration of Official We-chat Business Practice of University Library Manifestation
BT  - Proceedings of the 2015 3rd International Conference on Management Science, Education Technology, Arts, Social Science and Economics
PB  - Atlantis Press
SP  - 764
EP  - 767
SN  - 2352-5398
UR  - https://doi.org/10.2991/msetasse-15.2015.170
DO  - 10.2991/msetasse-15.2015.170
ID  - Zhao2015/11
ER  -