Participatory Communication in the Development of Rural Tourism (Case Study: Temanggung Papringan Market)

DOI

10.2991/assehr.k.200818.020How to use a DOI?

Keywords

Papringan Market, Communication, Participatory

Abstract

The process of developing papringan market can’t be separated from the concept of turning over a problem into potential one. Which was originally bamboo garden slum then transformed into the local wisdom that accentuates the market and also able to bring back economic capacity of the community. In communication study, there are concept of communication participatory development or strategies partisipatory communication. The communications strategy partisipatory was based on the principles of cooperation activities, and it is important to organizing the community and personal growth. To achieve the effectiveness rural as well as their tourism this concept can be used in the process. So, this research aims to to see how communication participative occurring in rural as well as their market development papringan as tourism. The method that have been used in this research is exploratory study who used in depth interview or in-depth interviews. The subject of research or the respondents is the community of the Mata Air community which were in Ngadiprono, Temanggung Central Java. The research results show in the development of Papringan market the process involved the community and it lead by the community of papringan itself. In its implementation every desire of the citizen and a mutual agreement always be included in the experience. To maintain the sustainability of papringan market events, all of the actors that involve in this event have the full or responsibility to control the quality about what is presented to visitors.

Copyright

© 2020, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Dwi Susanti
AU  - Prihatin Dwihantoro
AU  - Pristi Sukmasetya
PY  - 2020
DA  - 2020/08/19
TI  - Participatory Communication in the Development of Rural Tourism (Case Study: Temanggung Papringan Market)
BT  - Proceedings of the 2nd Jogjakarta Communication Conference (JCC 2020)
PB  - Atlantis Press
SP  - 86
EP  - 88
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.200818.020
DO  - 10.2991/assehr.k.200818.020
ID  - Susanti2020
ER  -