The Status Quo of the Development of Theme Parks and Countermeasures Taking Qujiang Cold Kiln Ruins Park as an Example

DOI

10.2991/jahp-19.2019.109How to use a DOI?

Keywords

theme park; SWOT analysis; development status; countermeasure

Abstract

With the rapid development of tourism, theme parks play an important role in today's tourism industry as a kind of artificial tourism resources. Taking Qujiang Cold Kiln Ruins Park as an example, this paper investigates the development status and existing problems, and analyzes its strength, weakness, opportunities and threats by SWOT analysis method, and proposals targeted ideas and countermeasures combined with the future development trend of Qujiang Cold Kiln Ruins Park.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Xiaoqing Zhu
AU  - Jie Wang
AU  - Congcong Peng
PY  - 2019/09
DA  - 2019/09
TI  - The Status Quo of the Development of Theme Parks and Countermeasures Taking Qujiang Cold Kiln Ruins Park as an Example
BT  - Proceedings of the 4th International Conference on Economy, Judicature, Administration and Humanitarian Projects (JAHP 2019)
PB  - Atlantis Press
SP  - 532
EP  - 537
SN  - 2352-5428
UR  - https://doi.org/10.2991/jahp-19.2019.109
DO  - 10.2991/jahp-19.2019.109
ID  - Zhu2019/09
ER  -