Recreational Tourism as a Growth Driver for Tourist Destination

DOI

10.2991/jahp-19.2019.57How to use a DOI?

Keywords

recreational tourism; recreational resources; recreational infrastructure; recreational businesses; consumer segmentation; market segment; destination

Abstract

This article addresses recreational tourism as a complex type of tourism, characterized by a number of cofactors that allow encompassing a whole range of types of tourism. Particular attention is paid to the popularity of the spread and use of the benefits of recreational tourism, which are determined by the presence of diverse and unique opportunities to use recreational resources in the host destination. We have noted a territorial distribution of recreational tourism resources across the Russian federal districts. We have identified and substantiated the main structural components of recreational tourism, such as recreational resources, recreational infrastructure, recreational businesses, and consumers of the recreational product. We have noted the importance of the segmentation of the recreational services market, which makes it possible to single out consumer market segments taking into account their perception of the marketing impact of the recreational businesses of a destination.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Elena Bogomolova
AU  - Ana Dovlatova
PY  - 2019/09
DA  - 2019/09
TI  - Recreational Tourism as a Growth Driver for Tourist Destination
BT  - Proceedings of the 4th International Conference on Economy, Judicature, Administration and Humanitarian Projects (JAHP 2019)
PB  - Atlantis Press
SP  - 263
EP  - 266
SN  - 2352-5428
UR  - https://doi.org/10.2991/jahp-19.2019.57
DO  - 10.2991/jahp-19.2019.57
ID  - Bogomolova2019/09
ER  -