The Impact of Internet Finance on Traditional Finance and the Analysis and Outlook of the Development Background
These authors contributed equally
- DOI
- 10.2991/aebmr.k.220405.192How to use a DOI?
- Keywords
- Internet finance; fintech; big data
- Abstract
With the rapid development of digital technology, Internet finance has gradually become the mainstream trend in the development of the financial industry. This paper aims to analyze the influence of Internet finance on different aspects of the traditional financial industry in the current society. PEST analysis is adopted to look at Internet finance from different perspectives including Policy, Economy, Social, and Technology. Four of the factors constitute the main reasons for the birth and rapid development of Internet finance. Furthermore, the study also identified the cooperation between Internet Finance and traditional commercial bank by analyzing the acquisition of customers based on Internet Finance and the use of big data. Internet finance has entered an era of diversification, which is also the main trend of the financial industry in the future driven by the background of the times.
- Copyright
- © 2022 The Authors. Published by Atlantis Press International B.V.
- Open Access
- This is an open access article distributed under the CC BY-NC 4.0 license.
Cite this article
TY - CONF AU - Anqi Cheng AU - Jiale Shen AU - Xinlei Wu PY - 2022 DA - 2022/04/29 TI - The Impact of Internet Finance on Traditional Finance and the Analysis and Outlook of the Development Background BT - Proceedings of the 2022 7th International Conference on Social Sciences and Economic Development (ICSSED 2022) PB - Atlantis Press SP - 1158 EP - 1164 SN - 2352-5428 UR - https://doi.org/10.2991/aebmr.k.220405.192 DO - 10.2991/aebmr.k.220405.192 ID - Cheng2022 ER -