Proceedings of the International Conference on Strategic and Global Studies (ICSGS 2024)

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Analysis of Halal Industry Potential: Changing Market Dynamics

Authors
Zainal Hamdi1, *, Nurwahidin Nurwahidin2
1Universitas Indonesia, Depok, Indonesia
2Universitas Indonesia, Depok, Indonesia
*Corresponding author. Email: zainal.hamdi@ui.ac.id
Corresponding Author
Zainal Hamdi
Available Online 31 January 2025.
DOI
10.2991/978-94-6463-646-8_9How to use a DOI?
Keywords
Halal Industry; Economic Potential; Market Dynamics; Market Trends
Abstract

The halal industry worldwide has undergone significant expansion in recent decades, establishing itself as one of the most vibrant and promising economic fields in the global marketplace. This research explores the halal industry’s future possibilities by analyzing market trends. Employing a qualitative methodology, this study thoroughly examines market trends and regulatory policies within the halal sector. The results indicate that the halal industry is evolving beyond simply responding to market trends; instead, market dynamics are starting to align with and adjust to the shifts within the halal industry. This signifies that halal products have established themselves as a new benchmark across diverse sectors such as food and beverages, cosmetics, pharmaceuticals, and tourism. Prominent companies in these areas are increasingly embracing halal standards to attract both Muslim and non-Muslim consumers who prioritize quality, ethical considerations, and product safety. This trend implies that the halal industry possesses immense potential for future expansion and advancement.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the International Conference on Strategic and Global Studies (ICSGS 2024)
Series
Atlantis Highlights in Social Sciences, Education and Humanities
Publication Date
31 January 2025
ISBN
978-94-6463-646-8
ISSN
2667-128X
DOI
10.2991/978-94-6463-646-8_9How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Zainal Hamdi
AU  - Nurwahidin Nurwahidin
PY  - 2025
DA  - 2025/01/31
TI  - Analysis of Halal Industry Potential: Changing Market Dynamics
BT  - Proceedings of the International Conference on Strategic and Global Studies (ICSGS 2024)
PB  - Atlantis Press
SP  - 136
EP  - 146
SN  - 2667-128X
UR  - https://doi.org/10.2991/978-94-6463-646-8_9
DO  - 10.2991/978-94-6463-646-8_9
ID  - Hamdi2025
ER  -