Research on the Construction of Social Retail Network Platform for College Students

DOI

10.2991/icoeme-19.2019.138How to use a DOI?

Keywords

second-hand trading; consumption concept; art college students; SWOT analysis

Abstract

In order to promote the healthy and sustainable development of economy and guide young people to set up correct consumption concept, this paper takes the undergraduates of Hubei Institute of Fine Arts as the target group to conduct a survey on the second-hand transactions on campus, and finds that there are many problems existing among college students at present, such as the accumulation of idle goods, the large amount of purchases and the low utilization rate of goods, and tries to design a second-hand trading APP platform suitable college students. It is expected to guide college students to establish a scientific consumption concept and promote the rational use of resources. Through the analysis of strengths, weaknesses, opportunities and threats, it is pointed out that this attempt is feasible and has good economic and social effects.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Yu Shi
AU  - Rui Zhang
PY  - 2019/06
DA  - 2019/06
TI  - Research on the Construction of Social Retail Network Platform for College Students
BT  - Proceedings of the 2nd International Conference on Economy, Management and Entrepreneurship (ICOEME 2019)
PB  - Atlantis Press
SP  - 746
EP  - 751
SN  - 2352-5428
UR  - https://doi.org/10.2991/icoeme-19.2019.138
DO  - 10.2991/icoeme-19.2019.138
ID  - Shi2019/06
ER  -