Sociopreneur Intention: Unlock the Potential of Indonesian Vanilla Farmers

DOI

10.2991/aebmr.k.200205.036How to use a DOI?

Keywords

internal locus control, attitude toward a bahavioral, social entrepreneurial personality, social entrepreneurship intention, Indonesian vanilla, PPVI, vanilla farmers, SEI

Abstract

This study suggests obtaining empirical evidence as the Internal Locus of Control and Attitude Toward a Behavior to Social Entrepreneurial Personality and Social Entrepreneurship Intention for members of the Indonesian Vanilla Farmers Association (PPVI). In order to increase knowledge and motivation to empower traditional vanilla farmers to improve finance, while providing support to rebuild the glory of vanilla Indonesia. Behavioral Planning Theory, adopted to analyze and explain the interest in behaving social entrepreneurs from vanilla farmers discussed in this study. The research method is quantitative causal. The research uses the partial least square (PLS) analysis method to measure the relationship between variables. To process data, this study uses PLS The sample from this study is vanilla farmers who are members of the PPVI with 89 members. All member of population will be carried out in the data collection. By implication, this finding shows that intention social entrepreneurship is influenced positively and significantly by Attitude Toward Behavior both directly and through Social Entrepreneurial Personality. Whereas Social Entrepreneurial Personality is very strongly influenced by Internal Locus Control and Attitude Toward a Behavior.

Copyright

© 2020, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Nur Endah Retno Wuryandari
AU  - Ryani Dhyan Parashakti
AU  - Mahdalena Lubis
PY  - 2020
DA  - 2020/02/12
TI  - Sociopreneur Intention: Unlock the Potential of Indonesian Vanilla Farmers
BT  - Proceedings of the 4th International Conference on Management, Economics and Business (ICMEB 2019)
PB  - Atlantis Press
SP  - 196
EP  - 199
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.200205.036
DO  - 10.2991/aebmr.k.200205.036
ID  - Wuryandari2020
ER  -