Proceedings of the 4th International Conference on Innovation in Engineering and Vocational Education (ICIEVE 2021)

Mobile Based Augmented Reality for Experiential Design in Indonesia Village Based Tourism Innovation

Authors
Agung Budi Leksono*, Muhammad Daniel Septianmdanielseptian@ub.ac.id, Dimas Fakhruddindimasfakhruddin@ub.ac.id
Vocational Education, Universitas Brawijaya, Malang, Indonesia
Corresponding Author
Agung Budi Leksono
Available Online 30 March 2022.
DOI
10.2991/assehr.k.220305.059How to use a DOI?
Keywords
innovation; tourism; augmented reality
Abstract

Village tourism, which involves the local community as the perpetrators of tourism activities in managing it, is called a tourism village. This type of tourism village has high popularity both by local and foreign tourists. The primary goal of this study was to examine how Augmented Reality in Experiential design systems can increase tourist attraction. This study uses an experimental method, an qualitative research design, which includes participant observation tactics and open tourist interviews; structured interviews with the head of the village tourism; photo documentation of the Experiential Design system, Wayfinding, and Experiential graphics—using a mixed-method approach allowed for triangulation of the analysis in data collected. Data used and analyzed to understand and describe the practices within Experiential graphic design systems applied to Village Tourism. The overall average score of AR elements in the application the highest average score is animation, which is about 3.68. The following graphic and interactive elements are approximately 3.6275 and 3.625, respectively. The lowest average score for text elements is graphics (3.53). Based on the test results, it can be concluded that respondents are generally satisfied with multimedia elements in the Innovation Augmented Reality application of Village-based tourism objects.

Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

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Volume Title
Proceedings of the 4th International Conference on Innovation in Engineering and Vocational Education (ICIEVE 2021)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
30 March 2022
ISBN
978-94-6239-558-9
ISSN
2352-5398
DOI
10.2991/assehr.k.220305.059How to use a DOI?
Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Agung Budi Leksono
AU  - Muhammad Daniel Septian
AU  - Dimas Fakhruddin
PY  - 2022
DA  - 2022/03/30
TI  - Mobile Based Augmented Reality for Experiential Design in Indonesia Village Based Tourism Innovation
BT  - Proceedings of the 4th International Conference on Innovation in Engineering and Vocational Education (ICIEVE 2021)
PB  - Atlantis Press
SP  - 295
EP  - 298
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220305.059
DO  - 10.2991/assehr.k.220305.059
ID  - Leksono2022
ER  -