Proceedings of the 2024 10th International Conference on Humanities and Social Science Research (ICHSSR 2024)

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A Study on the Persuasion Strategies of Online Psychological Counseling from the Perspective of Interpersonal Grammatical Metaphor

Authors
Shan Wang1, *
1School of Foreign Languages and Literature, Beijing Normal University, Beijing, 100875, China
*Corresponding author. Email: Boobi2000@163.com
Corresponding Author
Shan Wang
Available Online 2 September 2024.
DOI
10.2991/978-2-38476-277-4_192How to use a DOI?
Keywords
Online Psychological Counseling; Interpersonal Grammatical Metaphor; Mood Metaphor; Persuasion Strategy
Abstract

This study investigates the use of interpersonal grammatical metaphors, particularly mood metaphors, as persuasion strategies in online psychological counseling. A corpus of 150 question-and-answer interactions from a Chinese online counseling platform “Yixinli” was analyzed. Findings reveal that interrogative mood metaphors are predominant, often realized through rhetorical questions to subtly convey advice without direct assertion. Overall, mood metaphors facilitate three key strategies: avoiding confrontational tones via indirectness, fostering rapport through empathetic projection, and stimulating counselees’ self-reflection through open-ended questions. This study highlights how mood metaphors enable psychological counselors to construct a flexible, modest and harmonious discourse for persuasion.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2024 10th International Conference on Humanities and Social Science Research (ICHSSR 2024)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
2 September 2024
ISBN
978-2-38476-277-4
ISSN
2352-5398
DOI
10.2991/978-2-38476-277-4_192How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Shan Wang
PY  - 2024
DA  - 2024/09/02
TI  - A Study on the Persuasion Strategies of Online Psychological Counseling from the Perspective of Interpersonal Grammatical Metaphor
BT  - Proceedings of the 2024 10th International Conference on Humanities and Social Science Research (ICHSSR 2024)
PB  - Atlantis Press
SP  - 1711
EP  - 1717
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-277-4_192
DO  - 10.2991/978-2-38476-277-4_192
ID  - Wang2024
ER  -