Proceedings of the 2020 5th International Conference on Humanities Science and Society Development (ICHSSD 2020)

The Relationship Between Users’ Relational Capital and Knowledge Contribution in the Social Q&A Community

Authors
Yan Mo, Hangqian Xu, Gaoliang Zhang, Jianhong Luo
Corresponding Author
Gaoliang Zhang
Available Online 27 July 2020.
DOI
10.2991/assehr.k.200727.172How to use a DOI?
Keywords
Relational Capital, Sense of Virtual Community, Knowledge Contribution, Social Q&A Community
Abstract

The development of Web2.0 technology has promoted the emergence and growth of social Q&A community. The core value of Q&A community comes from the knowledge contribution of community members, and the influence of members’ relationship and interaction can be explained by social capital theory. The three dimensions of social capital have different effects on the behavior of knowledge contribution. Among them, there are significant differences in the results obtained by scholars on the dimension of relational capital. Therefore, we argued that there exist other variables between relational capital and knowledge contribution. In this paper, virtual sense of community was included in the model of relational capital and knowledge contribution, and data analysis of valid questionnaires was conducted through SPSS24.0. The research shows that community identity and reciprocity of relational capital have a direct positive influence on users’ knowledge contribution behavior, and community identity has a greater influence. The sense of virtual community plays a part of intermediary role between the relational capital and users’ knowledge contribution behavior. Community identity and reciprocity affect users’ sense of virtual community, and then have a positive impact on users’ knowledge contribution behavior.

Copyright
© 2020, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2020 5th International Conference on Humanities Science and Society Development (ICHSSD 2020)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
27 July 2020
ISBN
978-94-6252-991-5
ISSN
2352-5398
DOI
10.2991/assehr.k.200727.172How to use a DOI?
Copyright
© 2020, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Yan Mo
AU  - Hangqian Xu
AU  - Gaoliang Zhang
AU  - Jianhong Luo
PY  - 2020
DA  - 2020/07/27
TI  - The Relationship Between Users’ Relational Capital and Knowledge Contribution in the Social Q&A Community
BT  - Proceedings of the 2020 5th International Conference on Humanities Science and Society Development (ICHSSD 2020)
PB  - Atlantis Press
SP  - 553
EP  - 560
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.200727.172
DO  - 10.2991/assehr.k.200727.172
ID  - Mo2020
ER  -