The Self-identity in Rural Theme Short Video in KuaiShou Platform

Jiaying Chen; Jiabao Ren; Xuanrui Zhang

doi:10.2991/assehr.k.211220.257

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The Self-identity in Rural Theme Short Video in KuaiShou Platform

Authors

Jiaying Chen¹^{, †}^{, a,*}, Jiabao Ren²^{, †}^{, b}^{, *}, Xuanrui Zhang³^{, †}^{, c}^{, *}

¹Huazhong University of Science and Technology

²The University of Melbourne, Australia

³China University of Geosciences

^b

jiabaor@student.unimelb.edu.au

^c

ZXR99@cug.edu.cn

^†

These authors contribute equally.

^*Corresponding author. Email:^au201816823@hust.edu.cn

Corresponding Authors

Jiaying Chen, Jiabao Ren, Xuanrui Zhang

Available Online 24 December 2021.

DOI: 10.2991/assehr.k.211220.257 How to use a DOI?
Keywords: Rural Creators; geographical identity; consumer culture; subjective identity
Abstract: The rise of mobile short video media platforms has expanded communication rights and is no longer exclusive to some groups. The Kuaishou, as a representative of the short video platform, has been embedded in the daily life of rural themes’ creators. Starting from the creator of the rural theme, this text analyzes the geography, consumer culture, and identity of a rural short video. It studies the symbolic meaning contained in short videos and constructs rural creators’ self-identity.
Open Access: This is an open access article under the CC BY-NC license.

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Volume Title: Proceedings of the 2021 4th International Conference on Humanities Education and Social Sciences (ICHESS 2021)
Series: Advances in Social Science, Education and Humanities Research
Publication Date: 24 December 2021
ISBN: 978-94-6239-495-7
ISSN: 2352-5398
DOI: 10.2991/assehr.k.211220.257 How to use a DOI?
Open Access: This is an open access article under the CC BY-NC license.

Cite this article

ris enw bib

TY  - CONF
AU  - Jiaying Chen
AU  - Jiabao Ren
AU  - Xuanrui Zhang
PY  - 2021
DA  - 2021/12/24
TI  - The Self-identity in Rural Theme Short Video in KuaiShou Platform
BT  - Proceedings of the 2021 4th International Conference on Humanities Education and Social Sciences (ICHESS 2021)
PB  - Atlantis Press
SP  - 1525
EP  - 1529
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.211220.257
DO  - 10.2991/assehr.k.211220.257
ID  - Chen2021
ER  -

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