Proceedings of the 2021 4th International Conference on Humanities Education and Social Sciences (ICHESS 2021)

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Let the Anti-Drug Awareness Go Deep into the Youth: On the Innovative Path of Drug Control Publicity in Colleges and Universities

Authors
Jun Yin1, Jiaxin Liao1, Xiaona Luo2, *, Xi Cheng3
1Guangdong University of Foreign Studies South China Business College, Zhongluotan Town, Baiyun District, Guangzhou, China
2School of English Language and Culture, Guangdong University of Foreign Studies, North Baiyun Avenue, Huangshi Street, Baiyun District, Guangzhou, China
3School of Automotive Engineering, Jilin University, Nanling Subdistrict, Nanguan District, Changchun, China
*Corresponding author. Email: 805836006@qq.com
Corresponding Author
Xiaona Luo
Available Online 24 December 2021.
DOI
10.2991/assehr.k.211220.472How to use a DOI?
Keywords
anti-drug propaganda; college students; educational measures; innovation
Abstract

Drugs are the root of all evils. Since the eradication of tobacco in Humen nearly 200 years ago, the Chinese nation has never stopped fighting against drugs. Anti-drug work has always been a problem that our Party and government attach great importance to, and anti-drug publicity and education is a key measure in drug control. From the perspective of the history of drug control, the publicity of drug control has gradually developed into mass media from oral propaganda, billboards, slogans and brochures. As an important position in drug control, colleges and universities must implement drug control propaganda based on their own, so that every college student understands the importance of drug control. In addition, the role of college students should be changed from passive input of education to active publicity, that is, to take the form of youth spokespersons to conduct anti-drug publicity through new media. In this regard, this paper puts forward the innovative path of anti-drug publicity based on the actual situation of anti-drug publicity in colleges and universities, so as to promote the development of anti-drug cause.

Copyright
© 2021 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

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Volume Title
Proceedings of the 2021 4th International Conference on Humanities Education and Social Sciences (ICHESS 2021)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
24 December 2021
ISBN
978-94-6239-495-7
ISSN
2352-5398
DOI
10.2991/assehr.k.211220.472How to use a DOI?
Copyright
© 2021 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

Cite this article

risenwbib
TY  - CONF
AU  - Jun Yin
AU  - Jiaxin Liao
AU  - Xiaona Luo
AU  - Xi Cheng
PY  - 2021
DA  - 2021/12/24
TI  - Let the Anti-Drug Awareness Go Deep into the Youth: On the Innovative Path of Drug Control Publicity in Colleges and Universities
BT  - Proceedings of the 2021 4th International Conference on Humanities Education and Social Sciences (ICHESS 2021)
PB  - Atlantis Press
SP  - 2732
EP  - 2735
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.211220.472
DO  - 10.2991/assehr.k.211220.472
ID  - Yin2021
ER  -