Proceedings of the 4th International Conference on Halal Development (4th ICHaD 2023)

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User Experience Analysis on Websites Using the User Experience Questionnaire (UEQ) Framework: A Case Study on the HalalHub.id Website

Authors
Andro Agil Nur Rakhmad1, *, Dediek Tri Kurniawan1, Cesya Rizkika Parahiyanti1, Wahyu Nur Hidayat2
1Department of Management, Universitas Negeri Malang, Malang, Indonesia
2Department of Electrical Engineering, Universitas Negeri Malang, Malang, Indonesia
*Corresponding author. Email: andro.agil.fe@um.ac.id
Corresponding Author
Andro Agil Nur Rakhmad
Available Online 21 June 2024.
DOI
10.2991/978-2-38476-261-3_19How to use a DOI?
Keywords
Halal Value Chain; User Experience Analysis; User Experience Questionnaire
Abstract

HalalHub.id is a digital application is a synergistic ecosystem to accelerate the development of local superior halal-oriented products towards the global market. This synergism was built to realize East Java as the largest owner of halal products in Indonesia. The HalalHub.id service can be found on the website and application version (android). The prepared design is still under development both from the appearance and the content provided. The purpose of making this application is to drive the people's economy through the sale of halal products and a forum for MSME actors to share information about halal certification, consolidate business supply chain processes, opportunities, consultations, and strategies. From User experience (UX) a website plays an important role in determining user satisfaction and engagement. In this study, we analyzed the user experience of Halalhub.id website using the User Experience Questionnaire (UEQ) framework. Through comprehensive case studies, we investigate different aspects of user interaction, usability, and overall satisfaction. Our findings provide valuable insights for website designers and developers to improve Halalhub.id platform, ensuring a seamless and enjoyable experience for users.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 4th International Conference on Halal Development (4th ICHaD 2023)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
21 June 2024
ISBN
10.2991/978-2-38476-261-3_19
ISSN
2352-5398
DOI
10.2991/978-2-38476-261-3_19How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Andro Agil Nur Rakhmad
AU  - Dediek Tri Kurniawan
AU  - Cesya Rizkika Parahiyanti
AU  - Wahyu Nur Hidayat
PY  - 2024
DA  - 2024/06/21
TI  - User Experience Analysis on Websites Using the User Experience Questionnaire (UEQ) Framework: A Case Study on the HalalHub.id Website
BT  - Proceedings of the 4th International Conference on Halal Development (4th ICHaD 2023)
PB  - Atlantis Press
SP  - 207
EP  - 216
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-261-3_19
DO  - 10.2991/978-2-38476-261-3_19
ID  - Rakhmad2024
ER  -