Proceedings of the 4th International Conference on Education and Technology (ICETECH 2023)

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A Tracking of Student Interest Using Online Trading from Theory of Planned Behavior Framework

Authors
Sinta Dewi Oktaviasari1, Elva Nuraina1, Elana Era Yusdita1, *
1Universitas PGRI Madiun, Madiun, Indonesia
*Corresponding author. Email: elaradita@unipma.ac.id
Corresponding Author
Elana Era Yusdita
Available Online 29 November 2024.
DOI
10.2991/978-94-6463-554-6_16How to use a DOI?
Keywords
attitude; subjective norm; perception of behavioral control; investment interest
Abstract

This quantitative research examines the relationship between the variables observed in this study: attitudes toward investment, subjective norms in the scope of investment, perceptions of behavioral control in investing, and student investment intentions. Active undergraduate students at the University of PGRI Madiun are the population in this study. The sample in this study was 290 students who referred to the Slovin formula. A stratified random sampling technique was used to select a sample of respondents who would become research subjects. Data was collected through a questionnaire filled out by respondents. Data processing is done using SmartPLS software. The study results show that 1) There is an influence of attitudes toward student investment with online trading facilities; 2) There is an influence of subjective norms on student investment with online trading facilities. 3) There is an influence on student investment attitudes with online trading facilities.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 4th International Conference on Education and Technology (ICETECH 2023)
Series
Atlantis Highlights in Social Sciences, Education and Humanities
Publication Date
29 November 2024
ISBN
978-94-6463-554-6
ISSN
2667-128X
DOI
10.2991/978-94-6463-554-6_16How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Sinta Dewi Oktaviasari
AU  - Elva Nuraina
AU  - Elana Era Yusdita
PY  - 2024
DA  - 2024/11/29
TI  - A Tracking of Student Interest Using Online Trading from Theory of Planned Behavior Framework
BT  - Proceedings of the 4th International Conference on Education and Technology (ICETECH 2023)
PB  - Atlantis Press
SP  - 198
EP  - 210
SN  - 2667-128X
UR  - https://doi.org/10.2991/978-94-6463-554-6_16
DO  - 10.2991/978-94-6463-554-6_16
ID  - Oktaviasari2024
ER  -